Influencers are increasingly important for DMOs looking to reach and engage with its audience over social media. Overall they are also considered as a good ROI.
Tourism bureaus are staring down numerous crossroads these days. Technology is disrupting long established content, advertising, marketing, and fundraising best practices in destination marketing. Hear from your peers to learn what's sticking, and what's not.
Diving into the data of European VC reveals that while new tech-hubs are emerging, the landscape is still vastly dominated by the traditional trio of well-established tech-hubs. Namely London, Paris, and Berlin.
Venture capital's returns are usually achieved in the long-term, a great match for pension funds. However, European pension funds are still reluctant to allocate money to VC, considering it a risky venture.
Europe is finally warming up to the American-style, risk big and risk early venture investment culture that has given birth to so many tech megabrands out of Silicon Valley.