Tourism News

Get the latest tourism and destination news with Skift – the source industry leaders rely on. Our experts provide extensive coverage of global travel and destination trends.

Understand the evolving landscape of global tourism, including key issues like post-coronavirus recovery, overtourism, and destination development. Our detailed articles and insider perspectives from industry leaders provide a clear view of current and future trends. 

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Discover the latest marketing campaigns and strategic moves within the tourism industry. Explore in-depth reports on destination tourism data and analysis. Skift is your trusted source for tourism news, delivering critical information to help shape your strategies and decisions. 

Stay ahead with our thorough destination analysis and expert commentary on tourism trends. Navigate the future of the tourism and destination industry with Skift.

Media and PR

Influencers Are the New Power Brokers in Travel

Leisure travelers increasingly lean on trip inspiration from their favorite influencers. The power of these content creators will only grow as social media platforms eventually add e-commerce functionality, enabling influencers to sell travel (and earn commissions) directly in their posts.
Tourism

Travel Leaders on Trump 2.0… in Three Words or Less

When the cameras are off and PR teams aren’t hovering nearby, what do travel industry CEOs and executives truly think about the prospect of Donald Trump returning to the presidency? We asked — and they didn’t hold back. 
Tourism

Cool Climates Will Be in Hot Demand

As global temperatures soar, cooler climates are calling. Next year, ‘North’ will be more than a direction; it’s a destination. 
Hotels

Travel Industry, Meet Your New VIP Clients: Pets!

The travel industry has finally caught on – pets aren’t just accessories, they’re family. Demographic changes, from animal-loving Gen Zers to seniors seeking companionship, are reshaping how the sector thinks about hospitality.
Experiences

Q&A: The Power of Play Is Inspiring a New Generation of Travelers

Play is essential to human well-being, and travelers, especially younger ones, are increasingly likely to plan trips around sports, music, and other entertainment and cultural events. As a result, providing opportunities for play is becoming essential for travel companies and destinations as the centerpiece of their growth, development, and marketing strategies.
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