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Skift Research

The Woman Traveler: Key Data and Insights

Women are reshaping travel as key decision-makers, prioritizing meaningful, independent experiences.

The Woman Traveler: Key Data and Insights

Experiences

GetYourGuide, Klook, and Viator Executives at Skift Global Forum 2024 – Full Video

Consumers are increasingly interested in experiences. Three executives discuss how they think about the sector and how to attract new customers.

GetYourGuide, Klook, and Viator Executives at Skift Global Forum 2024 – Full Video

Hotels

Accor Has 47 Brands … Its CEO Says There Are More to Come

It's tough keeping track of all of Accor's brands. But CEO Sebastien Bazin says the strategy is working.

Accor Has 47 Brands … Its CEO Says There Are More to Come

Tourism

What is a Domestic Tourist? And Why Do Saudi Arabia and the UAE Want Them?

Increasing spending of domestic tourists is of paramount importance to the UAE and Saudi. Why? Because these residents are some of the highest spenders in travel.

What is a Domestic Tourist? And Why Do Saudi Arabia and the UAE Want Them?

Tourism

Morocco Tourism Minister on Hosting The FIFA World Cup: ‘Overtourism Will be a Challenge’

Morocco is spending $5 billion to be World Cup-ready, but in doing so, it is putting itself at risk of overtourism in the busiest areas.

Morocco Tourism Minister on Hosting The FIFA World Cup: ‘Overtourism Will be a Challenge’

Podcasts

Hotels’ Performance, Priceline’s New AI and Klook’s Evolution

Today's podcast looks at the ups and downs of the global hotel industry's year, Priceline's new AI integration, and Klook's plans for the next ten years.

Hotels’ Performance, Priceline’s New AI and Klook’s Evolution

Tourism

Louisiana Makes Its Case For More Indian Tourists

With Indian arrivals to the U.S. on the rise, Louisiana is pulling out all the stops to win over these tourists. Think Cajun-meets-Asian vibes. Now, that’s a mashup!

Louisiana Makes Its Case For More Indian Tourists

Online Travel

Priceline Testing OpenAI’s Advanced Voice Tech for ‘Penny’ Chatbot

Priceline is among a handful of companies testing OpenAI's new voice tech. Priceline envisions that its future voicebot will be able to accompany a traveler through an entire trip.

Priceline Testing OpenAI’s Advanced Voice Tech for ‘Penny’ Chatbot

Daily Lodging Report

Marriott Re-imagines the W Hollywood

W Hollywood, reimagined by Marriott International, Trinity Investments, and Oaktree Capital, now offers redesigned amenities including 319 rooms, dining options, a rooftop venue, a revamped gym, and extensive event spaces.

Hotels

Global Hotel Industry Outlook: U.S. Weakens, Middle East Shows Strength

The hotel industry has once again become like that friend who always says they're "fine" when you ask how they're doing. It could always be better. It could always be worse.

Global Hotel Industry Outlook: U.S. Weakens, Middle East Shows Strength

Hotels

Wyndham CEO on Growth Drivers and M&A Criteria: Full Video

Geoff Ballotti's comments suggested Wyndham is doubling down on its core economy positioning while selectively moving upscale through targeted acquisitions.

Wyndham CEO on Growth Drivers and M&A Criteria: Full Video