Skift is the largest industry intelligence platform providing MEDIA, INSIGHTS and MARKETING to key sectors of travel. We put quality and integrity of our journalism above all else. Our Core Values:
We launched in August 2012, with the big ambition of becoming the daily homepage of the global travel industry. Our underlying premise was to be fanatically focused on documenting and helping the travel industry understand the changing traveler behavior. From the two founders who launched the company out of their bedrooms to now 37 people on the Skift team in a light-filled New York City office, we have grown into the biggest business intelligence brand in travel.
We raised about $2.5 million from marquee seed investors and venture groups, and three years later we are a multi-product, multi-platform, profitable and fast growing company. Read the 4000-word story about our journey to profitability: How We Got off the Addiction to Venture Capital and Created Our Own Way to Profits.
Skift is the largest industry intelligence platform providing MEDIA, INSIGHTS and MARKETING to key sectors of travel.
HERE is what we do: Skift DECIPHERS and DEFINES global travel trends.
HERE is who we do it for: MARKETERS, STRATEGISTS and TECHNOLOGISTS in the global travel industry.
HERE is how we look at the World of Travel: Skift Manifesto On The Future of Travel in 2020, the deck below:
Daily News and Insights
Skift.com is the daily homepage of the travel industry. Through original reporting and analysis, it’s the leading source of intelligence for the industry. Subscribe to daily newsletter.
Bi-monthly Deep Industry Dives
Skift Research Reports are aimed at the strategists, marketers and technologists in travel, providing the latest intelligence on travel trends.
The Global Forum is a creative business forum, with carefully curated topics and speakers to inspire the professionals in travel about the business and creative promise of the sector.
Branded Content Studio
Skift’s in-house content studio redefining the way the travel industry approaches marketing through creative storytelling.
Skift is an immersive, fun learning environment and everything that comes with a fast growing company. But most of us are family people too and have full lives outside of work, so we know, live and actively encourage more work life balance. We are building a humane company that wants the best out of people in the hours they give to the company. So we enjoy a flex holiday-policy, flex-work hours if needed, market-friendly benefits, competitive salary, and most of all, learning with the smartest business information team on the planet.
We live our brand. From the inside out. Skifters reflect the culture and world in which we live. We’re socially conscious, global citizens. We are proud to have a 50/50 gender split and proud that we actively diversify our work environment--race, creed, color, nationality and lifestyle.
Check out this article in Inc about our culture: Living Your Brand: Why Our Company Went To Iceland.
We're a tight-knit group of 37 and counting based in New York City.
Skift has quickly become the default source of expertise in the larger media world. We talk about travel in a human jargon-free, user experience-friendly language, and that is why news outlets like CNN, CNBC, New York Times, Buzzfeed, Yahoo News, BusinessWeek, Fortune, Forbes, Quartz, NBC News, Today Show and many others rely on us to help them decipher the future of travel.