Articles tagged “research reports”

For today's hospitality brands, loyalty programs are as much about repeat customers as they are about controlling distribution costs. Often times that means strategy at the property level, rather than at the brand level.

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There ain't no such thing as a free booking.

This is our most comprehensive and actionable report outlining the current state and potential future of hotel marketing and distribution.

Hoteliers know that, regardless of where we are in the cycle, it pays to know how to manage your spending.

Influencers are increasingly important for DMOs looking to reach and engage with its audience over social media. Overall they are also considered as a good ROI.

Tourism bureaus are staring down numerous crossroads these days. Technology is disrupting long established content, advertising, marketing, and fundraising best practices in destination marketing. Hear from your peers to learn what's sticking, and what's not.

Get even deeper insight into the travel industry with two new products from Skift Research.

Diving into the data of European VC reveals that while new tech-hubs are emerging, the landscape is still vastly dominated by the traditional trio of well-established tech-hubs. Namely London, Paris, and Berlin.

Venture capital's returns are usually achieved in the long-term, a great match for pension funds. However, European pension funds are still reluctant to allocate money to VC, considering it a risky venture.