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Articles tagged “megatrends”

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Online Travel

Loyalty 2.0: From Incentivizing Transactions to Creating Value

The average consumer is enrolled in 18 loyalty programs, so brands looking to create true, meaningful engagement in the future need to simplify and amplify their offers to remain relevant.

Loyalty 2.0: From Incentivizing Transactions to Creating Value
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Online Travel

The Personalized Approach to Upselling, Cross-Selling, and Everything in Between

Marketers are awash in data these days, but it’s what you do with it that makes the difference between a successful upsell and a missed opportunity.

The Personalized Approach to Upselling, Cross-Selling, and Everything in Between
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Tourism

Behind the Shift From Destination Marketing to Destination Management

The role of destination marketing organizations (DMOs) is evolving and expanding into destination management to elevate the customer experience more intentionally.

Behind the Shift From Destination Marketing to Destination Management

Meetings

Midsize Cities Embrace Transformative Placemaking

Midsize cities are smart to focus on transformative placemaking projects that will not only allow them to bridge together different economic strata and cultural communities, but become in-demand destinations for travel, events, meetings, and conferences.

Midsize Cities Embrace Transformative Placemaking
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Online Travel

Personalization in Travel Marketing: Moving Beyond the Buzzword

The concept of “personalization” has been touted by travel marketers so often in the last few years, that most would agree that it’s become a bit overused. It’s time for travel brands to evolve beyond broad-based personalized targeting and get smarter about how they use their data.

Personalization in Travel Marketing: Moving Beyond the Buzzword
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Hotels

How Hyatt Is Taking Steps to Incorporate Wellness Into Every Aspect of Its Business

With so many hospitality brands jumping on the wellness bandwagon today, the companies that are actually going to resonate with customers are those that create true opportunities for customers to enhance their well-being.

How Hyatt Is Taking Steps to Incorporate Wellness Into Every Aspect of Its Business

Announcements

RSVP Now for Skift Megatrends Launch Events Around The World

Skift publishes our annual Megatrends Magazine each January. It's released through a series of intimate and highly engaging events where Skift editors present themes to our readers and discuss them in live Q&A’s held in locations in the U.S., Europe, and Asia. RSVP today to claim your spot!

RSVP Now for Skift Megatrends Launch Events Around The World

Online Travel

The Top 6 Skift Podcasts of All Time

Relive some of our finest interviews, events, and behind-the-scenes moments with these popular podcasts from Skift.

The Top 6 Skift Podcasts of All Time

Announcements

Skift Basics: 10 Essential Reads to Understand Global Travel

Skift deciphers and defines the big trends for professionals in the global travel industry. If you're new to it, or considering getting into it, you will be up to speed after reading these. We guarantee it!

Skift Basics: 10 Essential Reads to Understand Global Travel

Announcements

Registration Open: Travel Megatrends 2018 Events NYC, SF & London, January

Come and join Skift for three evenings of travel trends to better understand the big forces defining the industry in 2018 and beyond. And oh, to get a copy of our beautiful magazine, too!

Registration Open: Travel Megatrends 2018 Events NYC, SF & London, January