Rashaad Jorden

Rashaad covers tour operators and travel advisors. Before finding his way to Skift, he bounced around the U.S., France, Japan and UK. He greatly misses the all-you-can-eat Vegetarian curry at his favorite restaurant in Japan. He is also adept at running half-marathons and, despite living in New Jersey, rues the fact he doesn't spend enough time on the Jersey Shore.

Latest Stories

Tourism

Travel Marketers Turn to En Vogue App BeReal to Convey Authenticity

Travel brands using BeReal, as well as TikTok and Instagram, can boost their standing with Generation Z travelers if they emphasize being authentic in their content instead of focusing on going viral.

Travel Marketers Turn to En Vogue App BeReal to Convey Authenticity

Tourism

Amsterdam Tells Partying Tourists to Stay Away

Today’s edition of Skift’s daily podcast looks at Amsterdam’s latest tourism initiative, empty offices for digital nomads, and Dubai’s alcohol tax reprieve.

Amsterdam Tells Partying Tourists to Stay Away

Tourism

The Impact of Dubai Loosening Up on Alcohol to Boost Tourism May Have Its Limits

Although other destinations in the Middle East and North Africa may not consider making more alcohol accessible as a key part of their tourism strategies, they'll surely notice if it helps Dubai boosts visitor numbers.

The Impact of Dubai Loosening Up on Alcohol to Boost Tourism May Have Its Limits

Hotels

Hilton Links Brand Success to Workforce Happiness

Today’s edition of Skift’s daily podcast looks at Hilton’s happiness equation, Delta’s South American boast, and Bhutan’s gold bounty.

Hilton Links Brand Success to Workforce Happiness

Hotels

Hotels Are Taking Strategic Cues From Gen Z

Today’s edition of Skift’s daily podcast looks at the evolution of hotels, a New York airport's reinvention, and event planner tips from White Lotus.

Hotels Are Taking Strategic Cues From Gen Z

Airlines

U.S. Airlines Insist Demand Still Red Hot: But for How Long?

U.S. airlines all say that demand continues to stay super strong as they look ahead to spring and summer. But just how long will the happy demand story persist and might the party be ruined by rising costs?

U.S. Airlines Insist Demand Still Red Hot: But for How Long?

Travel Technology

The Tech That Could Prevent Lost Luggage

Today’s edition of Skift’s daily podcast looks at lost luggage technology, a shipping container hotel, and a massive investment in Indian aviation.

The Tech That Could Prevent Lost Luggage

Tourism

Angkor Wat Locals Removed to Make Way for Tourists

Today’s edition of Skift’s daily podcast looks at Angkor Wat relocations, travel agents’ beef with American Air, and Aegean Air’s strong earnings.

Angkor Wat Locals Removed to Make Way for Tourists

Tourism

New VisitBritain CEO Wants Visitors to Explore Beyond London

VisitBritain is focused on promoting the country's lesser-known sites, but CEO Patricia Yates acknowledges a big challenge it faces is getting people to understand there's a lot more to the island than London.

New VisitBritain CEO Wants Visitors to Explore Beyond London

Tourism

Asia-Pacific Gets a Boost From China’s Reopening

Today’s edition of Skift’s daily podcast looks at travel industry recovery in Asia, CitizenM’s sustainability investment, and successful innovations in travel.

Asia-Pacific Gets a Boost From China’s Reopening