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Articles tagged “destination marketing organizations”

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SkiftX

Reinventing the Destination Management Organization Through Innovation and Collaboration

Quick adaptation and innovation have been essential to Houston’s response to Covid-19, through new events, initiatives and technology. With Houston First Corporation on the comms, the problem of Covid-19 went from crippling to simply a new way of being.

Houston First Corporation + Skift | 3 years ago

Reinventing the Destination Management Organization Through Innovation and Collaboration

SkiftX

Meet the Leading Voice of Maritime Canada’s “Ocean Economy”

Regional innovators like Cathy Hogan, an expert within Canada’s natural resources and ocean technology sectors, are continuing to drive the future of meetings, tourism, and economic development within Canada.

Skift | 4 years ago

Meet the Leading Voice of Maritime Canada’s “Ocean Economy”

Online Travel

Promoting U.S. Tourism Outside the Country Through a Virtual Trade Show

The pandemic has created an opportunity for Brand USA to demonstrate its ability to drive immediate demand for tourism and meetings services once international travel resumes in earnest. Will the organization rise to the challenge?

Sean O'Neill, Skift | 4 years ago

Promoting U.S. Tourism Outside the Country Through a Virtual Trade Show
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SkiftX

Skift Global Forum Video: How Supporting Local Stakeholders Can Propel Destination Recovery

In this video conversation from Skift Global Forum, we hear from Dan Holowack, Co-Founder and CEO of CrowdRiff, about how destination marketing organizations can be more agile in constructing relevant, real-time campaigns that benefit local communities.

CrowdRiff + Skift | 4 years ago

Skift Global Forum Video: How Supporting Local Stakeholders Can Propel Destination Recovery
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SkiftX

Executive Q&A: How Supporting Local Stakeholders Can Drive Destination Recovery

With the Covid-19 tourism crisis upending traditional marketing strategies, destinations are placing local residents and businesses at the heart of their recovery plans. Instead of reaching out to visitors traveling from other regions, destination marketing organizations are finding creative ways to encourage locals to explore their own communities.

CrowdRiff + Skift | 4 years ago

Executive Q&A: How Supporting Local Stakeholders Can Drive Destination Recovery
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SkiftX

New Guide Provides Roadmap to Travel Recovery in a Post-Pandemic World

In March 2020, Covid-19 became the biggest disruptor in modern travel. Now, six months on, international borders are slowly starting to reopen, and travelers are eager to return to some normality. This guide presents new research-based perspectives on what it’ll take to get the world moving again.

Travelport + Skift | 4 years ago

New Guide Provides Roadmap to Travel Recovery in a Post-Pandemic World

Tourism

Spain to Trial Coronavirus Tracing App on La Gomera in the Canary Islands

All of Europe will be watching.

Isla Binnie, Reuters | 4 years ago

Spain to Trial Coronavirus Tracing App on La Gomera in the Canary Islands

Coronavirus

U.S. Travel Ad Spending Plunges 90 Percent in March

Quarantines and lockdowns are driving huge spikes in online traffic, and digital marketing may be more effective than ever when the crisis ends. In the meantime, ad tech companies need to prove their worth by helping suppliers plan how to re-activate their marketing campaigns at the right time — and in the best ways.

Sean O'Neill, Skift | 4 years ago

U.S. Travel Ad Spending Plunges 90 Percent in March
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Tourism

Executive Q&A: How Destinations Are Evolving Their Approach to Brand Storytelling

Destination marketers are shifting their strategies toward telling great stories in order to successfully showcase a destination while appealing to current traveler trends.

Brand USA + Skift | 5 years ago

Executive Q&A: How Destinations Are Evolving Their Approach to Brand Storytelling
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Tourism

Destination Storytelling 2020: A Guide to Telling Great Stories

We surveyed the industry to uncover the most successful storytelling strategies, and how destination marketing organizations are positioning themselves in 2020. Here’s what we learned.

Brand USA + Skift | 5 years ago

Destination Storytelling 2020: A Guide to Telling Great Stories