AI in Travel

Artificial intelligence (AI) is the dominant topic of the future in travel, and we’re keeping a close eye on it at Skift.

Breakthrough generative AI technology was released publicly by OpenAI last November, and a number of big-name travel companies have already responded. Expedia, Kayak, and more — including multiple startups — have started releasing experimental technologies that could lead to transformations in the way users discover, plan, and book travel.

Skift’s own Ask Skift AI deep search tool gives readers extensive insight into the business of travel by training artificial intelligence on the complete archives of Skift, Skift Research, Airline Weekly, Skift Meetings, Daily Lodging Report, and Skift Live events.

Online Travel

Expedia Lets Influencers Cash In, Announces AI Product Updates

Expedia can't compete with TikTok or Instagram in audience numbers, so we'll see how much traction Travel Shops can gain.

Expedia Lets Influencers Cash In, Announces AI Product Updates

Travel Technology

Google Follows ChatGPT With New AI-Powered Trip-Planning Tools

Today's podcast looks at Google's new AI tool, Ariane Gorin's new plans for Expedia Group, and Qantas' change in routes to China.

Google Follows ChatGPT With New AI-Powered Trip-Planning Tools
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Travel Technology

Google Takes Next Step in AI Trip Planning

Google is fully in its Gemini era. That’s what executives repeated as they showcased how AI pulls information from across its products to create detailed trip plans and more.

Google Takes Next Step in AI Trip Planning

Online Travel

Expedia’s New CEO: Fixing Vrbo, Loyalty, and the Outlook For International Growth

Expedia Group's new CEO, Ariane Gorin, wants to build a great product and accelerate growth. The rest would take care of itself.

Expedia’s New CEO: Fixing Vrbo, Loyalty, and the Outlook For International Growth

Travel Technology

AI-Powered Travel Updates Will Make Translation Easier

Today's podcast looks at AI-powered travel tools, airlines suing to protect junk fees, and Booking's European challenge.

AI-Powered Travel Updates Will Make Translation Easier

Travel Technology

ChatGPT Is Getting a Major Update: What it Means for Travelers

Though ChatGPT still has issues and many of its features are in experimental phases, the continued updates paint a clearer picture of the future digital travel assistant.

ChatGPT Is Getting a Major Update: What it Means for Travelers

Airlines

Alaska Airlines Tests AI for Loyalty and Flight Search

Though the new Alaska Airlines AI flight search tool has issues, it's an early glimpse at how the future of airline loyalty tech and search could look.

Alaska Airlines Tests AI for Loyalty and Flight Search

Skift Research

How Technology and AI are Transforming Airline Revenue Management

The airline industry is on the brink of a technology revolution that will bring both challenges and opportunities. Despite the obstacles, executives are preparing themselves for a future where technology will play a pivotal role in enhancing profitability through process efficiencies, particularly within the revenue management function.

How Technology and AI are Transforming Airline Revenue Management

Online Travel

Expedia Bosses Say Vrbo Will Drag 2024 Growth

Incoming CEO Ariane Gorin said she plans to focus on driving traffic, lifting conversion rates, and expanding margins after taking the helm from departing chief Peter Kern on May 13.

Expedia Bosses Say Vrbo Will Drag 2024 Growth

Short-Term Rentals

Airbnb’s Chesky Talks Icons, Paid Memberships, and Who Benefits From His Billion-Dollar Payday: Full Interview

Airbnb is finally taking a big, expensive swing into the experiences category with its launch of "Icons." The non-traditional accommodations come with a non-traditional business model – they’ll be free or low-cost to guests (but they want you to post them to your socials). And Chesky promises things will only get “crazier.”

Airbnb’s Chesky Talks Icons, Paid Memberships, and Who Benefits From His Billion-Dollar Payday: Full Interview