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Articles tagged “destination marketing organizations”

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Tourism

The Evolution of a Destination: This Island Is Tapping History to Build a Better, Forward-Looking Tourism Industry

With a rich history and a bright future, Guam is stepping up its efforts to appeal to a new generation of travelers by celebrating the past and embracing the way consumers travel now. A first of its kind travel industry summit this August should help foster innovation, too.

Guam Visitors Bureau + Skift | 5 years ago

The Evolution of a Destination: This Island Is Tapping History to Build a Better, Forward-Looking Tourism Industry
Free Read

Tourism

New eBook: The Complete Guide to User-Generated Content for Travel & Tourism Brands

There’s a ton of useful imagery and videos out there created by travelers that brands can use in their own marketing strategies. But incorporating user generated content needs to be done correctly to be successful.

CrowdRiff + Skift | 5 years ago

New eBook: The Complete Guide to User-Generated Content for Travel & Tourism Brands

Business Travel

Mexico Tourism Board Demise Will Hurt the Destination More Than Travel Advisors

The dissolution of the Mexico Tourism Board means that travel advisors and others involved in the selling and marketing of Mexico have lost a major resource. With safety perception issues still dogging Mexico, the timing couldn’t be worse — for the destination and advisors alike.

Maria Lenhart, Skift | 5 years ago

Mexico Tourism Board Demise Will Hurt the Destination More Than Travel Advisors