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IDEAS: Putting Surprise and Storytelling at the Center of ‘Dinner’ in Dubai


‘Dinner’ by Heston Blumenthal, which recently opened in Dubai at Atlantis The Royal, offers guests a “relaxed” dining experience driven by spectacle and storytelling. As consumer expectations rise, chefs are constantly upping the ante for not just their cuisine, but also the dining experience in order to stand out to guests.

The menu explores “the tastes and flavors of Britain dating back as far as the 13th century, from the farmers’ table to the royal courts of England,” according to the restaurant. Similar to the elaborate feasts of middle ages in Britain, Blumenthal uses the element of surprise to delight and entertain guests.

Credit: Atlantis The Royal/Dinner Dubai

As guests enter, a giant pineapple rotisserie ‘escapement’ (clock) greets diners and features an intricate spit pulley system that also turns the roasting fruit. It was based on a 16th century clockwork design used for the British Royal Court. “Pineapples, historically, were unbelievably expensive, they were seen as unbelievable luxury… and so ours will signify adventure, exploration and discovery,” Blumenthal notes.

Dinner’s Meat Fruit is an example of edible history that employs surprise to turn a traditional medieval dish from the 1500’s called Pome Dorres, or “apples of gold,” into contemporary cuisine. One of the Blumenthal’s most iconic dishes, it is essentially chicken liver parfait disguised as a mandarin, and requires three cooks to work five hours every day to construct. No one ever said fine-dining was easy.

Credit: Atlantis The Royal/Dinner Dubai

The restaurant has already received a Michelin Star “Special Award”, which was also bestowed to two other restaurants at Dubai’s Atlantis The Royal.


At the Skift IDEA Awards, we are looking for the projects defining the future of hotels and the guest experience, including in-person experiences and activations that utilize a physical environment to impact an end user. 

If you have an exciting project to share, head over to the Skift IDEA Awards and submit your entry today.

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