Seven Twitter critters that define destinations on social media
Photo Credit: The original photo that spawned thousands of photoshopped images with the Banff Squirrel. National Geographic
Skift Take
Social media for a travel attraction should be engaging and give insight into a destination; it’s easier to be creative with the voice of dinosaur trapped in a museum than as a staid social media manager.
Tourism boards can border on boring when they push out a stream of scheduled tweets that shout dates of upcoming events at followers. And it can be difficult to create one voice to define a destination that is filled with all kinds of attractions and locals.
That's why tourism boards, museums, and travel attractions are turning their Twitter accounts
