Articles tagged “skiftiq”

Media and PR

Launching SkiftIQ Insights: Social Data Insights For Travel Brands

Rafat Ali, Skift | 10 years ago

Media and PR

The Most Talked About Travel Sectors on Facebook

Facebook's "Likes" and "Talking About" data do not paint a full picture on content efforts. It is also important to look at its ratio to benchmark effectiveness.

Joyce Manalo, Skift | 10 years ago

Online Travel

5 Travel Brands Winning on Social Media for the Week Ending May 30, 2014

Taking advantage of holidays and major sporting events is a great play for content. Plan accordingly.

Joyce Manalo, Skift | 10 years ago

Media and PR

Which Nordic Nations Are Making Friends Fastest on Twitter?

It's not all about friends, but for destinations it is about communicating to as many of your target audiences as you can in a language they can understand.

Joyce Manalo, Skift | 10 years ago

Online Travel

5 Travel Brands Winning Social Media Week Ending May 23, 2014

While photos and hashtags are still worthy forms of social media currency, customer service is proving to gain more value for airlines.

Joyce Manalo, Skift | 10 years ago

Media and PR

How U.S. Airlines Compete on Facebook and Twitter

Keeping a close watch on market share by revenue and social media presence is key to benchmarking marketing efforts.

Joyce Manalo, Skift | 10 years ago

Media and PR

5 Travel Brands Winning Social Media Week Ending May 16, 2014

The world is a fascinating place and brands that continue to touch and inspire will be rewarded.

Joyce Manalo, Skift | 10 years ago

Media and PR

5 Travel Brands Winning Social Media the Week Ending May 9, 2014

Brands, don't be shy. Share what and who you love. Be clever and they will follow.

Joyce Manalo, Skift | 10 years ago

Media and PR

How the U.S. Department of the Interior Takes America’s Great Outdoors Into Digital Territory

Investing in a photo and video strategy with user generated contests and periodic programming has allowed this government agency to compete with big brands and destinations in the travel world.

Joyce Manalo, Skift | 10 years ago

Media and PR

Top 10 Most Popular Travel Brands on YouTube in April

Airlines are still leading the travel industry in online video content.

Joyce Manalo, Skift | 10 years ago