Articles tagged “skift research”

Analyzing startups and venture capital trends helps us glimpse the future of travel.

Analyzing startups helps us understand what the future of travel holds. The latest generation of startups promises innovation across many facets of travel: hospitality, tours, airlines, business travel, and more.

Arguably, no one else in the hospitality industry has made wellness as much of a priority and focus as Hyatt has. Our latest research suggests there's a lot of opportunity for the company to tap into this quickly growing segment to drive increased customer loyalty.

Tune in to hear the reasons the travel industry could be in for a good year — or the factors that could steer 2019 off course.

As earnings season for 2018 results for the hotel companies begins, Skift Research is out with a deep dive report on Hyatt assessing some of the company's key developments. With the company's recent acquisitions in the management space, dispositions of owned real estate, and increased focus on wellness offerings, we think Hyatt is smartly positioning itself for an uncertain future.

We see food tourism as being more than just a buzzy trend. Understanding what it is today can help stakeholders find their place in the potentially lucrative space.

Medellin has gone through an incredible transformation over the past 30 years, but large issues still remain prevalent. As the city figures out the right story it wants to tell, its "fake it ‘til you make it" strategy somehow works — speaking to the resilience of many developing economies that are navigating histories of crime, corruption, and violence and still figuring out how to position themselves as destinations.

As travel CMOs and their teams take on more responsibilities, a well-designed and articulated operations plan is crucial for delivering marketing success. Use this series of Skift Research reports to see how you stack up against other companies in your sector in key operational areas.

Food tourism is one trend that we don’t see ever going away, but it will never stop evolving. Destinations and other stakeholders need to understand what it means today in order to reap the benefits food tourists can bring.

Many recognize the importance of marketing technology, but organizations still struggle with how to implement these technologies the right way and to find the right talent to lead their initiatives.