Articles tagged “skift research”

Tourism

Daily Podcast: Travel’s Booming Recovery

Good morning from Skift. It's Friday, May 20, in New York City. Here's what you need to know about the business of travel today.

Daily Podcast: Travel’s Booming Recovery

Short-Term Rentals

Bosses of Futurestay and Evolve Split Over Best Strategies for Short-Term Rental Owners

Myriad ways exist for hosts to build their short-term rental businesses. And if the choices are complex today, just wait for the rush of new vendors and operators seeing gold in them hills.

Bosses of Futurestay and Evolve Split Over Best Strategies for Short-Term Rental Owners
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Hotels

Short-Term Rentals Gain Big Share on Hotels in Europe’s Shifting Lodging Sector

The pandemic boosted the growth of the already flourishing short-term rentals sub sector of the European accommodation market. It is still to be seen how the various sub sectors will compete to define the market landscape.

Short-Term Rentals Gain Big Share on Hotels in Europe’s Shifting Lodging Sector

Online Travel

Can Online Travel’s Titans Ever Break Free of Google?

Airbnb is moving away from Google and performance advertising but few others seem to be following in its footsteps. We believe most online booking sites will remain reliant on Google for top of the funnel marketing post-pandemic. This sets up the search engine to retain its dominant position in travel.

Can Online Travel’s Titans Ever Break Free of Google?

Hotels

How Europe’s Lodging Sector Is Being Reshaped: New Skift Research

The composition of the European accommodations sector has drastically changed over the last decade with short-term rentals gaining a substantial share. The next few years will be very crucial in shaping the sector in the region with respect to market dynamics.

How Europe’s Lodging Sector Is Being Reshaped: New Skift Research

Skift Research

A Deep Dive Into Google’s Impact on Travel 2022

Travel is roaring back. And with the return of business also comes with it an old set of challenges. “What’s our Google strategy” is once again a key question that every travel executive needs to be asking.

A Deep Dive Into Google’s Impact on Travel 2022

Tourism

Americans Keep on Traveling, Undeterred by Economic Concerns

Despite the spring break, 41 percent of Americans traveled in March 2022, little changed from January. However, it’s 5 percentage points higher than March last year, signaling a somewhat healthier start as we inch towards summer season.

Americans Keep on Traveling, Undeterred by Economic Concerns

Hotels

Hotels and Short-Term Rentals Blur Lines in New U.S. Accommodation Market

Short-term rentals outshone hotels during the pandemic years in the U.S. accommodation sector. However, the boundaries between hotels and so-called STRs are blurring and it is still to be seen how the two segments will compete to define the market landscape.

Hotels and Short-Term Rentals Blur Lines in New U.S. Accommodation Market

Online Travel

Daily Podcast: Uber’s Superapp Ambitions

Good morning from Skift. It's Thursday, April 7, in New York City. Here's what you need to know about the business of travel today.

Daily Podcast: Uber’s Superapp Ambitions

Hotels

U.S. Accommodation Sector Market Estimates 2022: New Skift Research

Except for the down year of 2020, the U.S. accommodation sector has been performing robustly, with the short-term rental segment gaining market share. We believe hotels will make a strong comeback in 2022 relative to the short-term rental sector.

U.S. Accommodation Sector Market Estimates 2022: New Skift Research