Articles tagged “skift research”

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Venture Investment Trends in Travel 2022

In a strong vote of confidence for the recovery of travel, venture capital funding for startups in our industry strongly rebounded in 2021. Travel startups raised $8.6B in 2021, up 73% from 2020 and now nearly fully recovered at 90% of 2019.

Destination Marketers Must Evolve in 2022 in These 5 Areas

The pandemic has been both a blessing and a curse for destination marketing with restricted budgets, a broadened scope of work, and a breather to rethink and restructure. This year will be pivotal for laying the groundwork to evolve nimbly in line with travel trends and to enhance organizational efficiencies.

Americans Traveling Abroad Hits a Pandemic High: New Skift Research

Despite the surge of Omicron, 45 percent of Americans traveled in December. In particular, nearly 6 percent of all December trips were to another country, marking the highest rate since the pandemic started. And looking ahead to 2022, Americans are optimistic about traveling more.