Articles tagged “google”

Tourism

The Google Video That Conveys Everything That’s Great About Friends and Family Travel

The universal human search for connection -- and the travel that fosters it -- as satisfied by Google products. It could have been crass, but instead turned out classy and heartwarming.

Rafat Ali, Skift | 11 years ago

Hotels

TripAdvisor CEO Is Rethinking the Value of Facebook Advertising

Is Facebook's reputation as a marketing vehicle for travel brands in jeopardy? It looks like Facebook's advertising challenges go beyond monetizing mobile -- Google can capture a traveler in shopping mode, but that's harder for Facebook to do.

Dennis Schaal, Skift | 11 years ago

Business Travel

Google Wallet Is A New Marketing Channel For Avis

Avis could make some inroads when using Google Wallet, with its location attributes, to make some enticing offers to road warriors on the go.

Dennis Schaal, Skift | 11 years ago

Online Travel

Google Unveils Tour Builder That Lets Tourists Map Their Travels

A small number of travel startups just gasped their last dying breath. The desire to physically see the distance covered on a map dates back before the guidebook, but this new tool lets users add context and quickly share it across the web.

Samantha Shankman, Skift | 11 years ago

Media and PR

Yelp Brushes Off the Competition with a Focus on Mobile and Global Expansion

As Google and a crop of smaller startups attempt to crowdsource local reviews and recommendations, Yelp's legacy and continued growth keep it ahead of the curve. But that might not be enough for shareholders who want to see profits more than potential.

Samantha Shankman, Skift | 11 years ago

Airlines

6 Reasons Why Google Is Fine With its Irrelevant Flight Search

Unless Google is playing possum and lulling competitors into submission, prognostications about the potential impact of Google Flight Search could turn out to be one of the greatest miscalculations in online travel history.

Dennis Schaal, Skift | 11 years ago

Tourism

Brand USA To Launch Road Trips Campaign With Google

These Brand USA campaigns will be under great scrutiny from budget hawks in Congress, who would love to eliminate the countrywide promotional arm for U.S. tourism. The map/trip-planning idea sounds promising, but it all depends on its execution.

Dennis Schaal, Skift | 11 years ago

Online Travel

The Four New Features in Google Maps That Make Travel Easier

Google may never become the online booking killer that everyone expected it to become, but it can surely be the best travel information utility service on the planet, and it is using Maps to leverage into it.

Rafat Ali, Skift | 11 years ago

Online Travel

Kayak Homepage Redesign Keeps Pace With its Biggest Rivals

Simpler homepages have been a trend over the last few years, and lately hotel-search sites have been catching up. Kayak, Google, and Trivago are among the sites that have streamlined their hotel-search widgets into one line in a bid to get less complicated and distracting.

Dennis Schaal , Skift | 11 years ago

SkiftX

The 12 Biggest Travel Trends Skift Tracked in Its First Year

Samantha Shankman, Skift | 11 years ago