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Articles tagged “google”

3 Charts Showing Google Search’s Impact on Travel Brands in 2016

Google is an even mightier king in 2016 when it comes to what leads travelers' to brand websites and, ultimately, what gets them to make a purchase. But direct website visits shouldn't be overlooked: These were the next largest source of site visits and revenue.

5 days ago

New Google Trips Mobile App Uses Gmail to Source Reservations, Recommendations

Google already had Google Maps when it added Google Flights in 2011 and later hotel metasearch and booking. With the launches of a destinations app, which pairs flight and hotel bookings, in 2015, and now the Google Trips app for organizing reservations and making tours and activities recommendations, Google's travel business is slowly, if steadily, becoming pervasive. Google can afford to bide its time -- it is, after all, Google.

6 days ago
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How Creative DMOs Are Taking Visual Content To The Next Level

One photo of an exotic place is all it takes to be inspired to visit — that’s why it’s important for DMOs to invest in visual storytelling. Download CrowdRiff’s free report to learn how to take your visual content to the next level.

4 weeks ago

Google Challenging Uber With New Waze-Powered Ride-Share Service

Google-owned Waze is a compelling navigation app, but whether Google can turn it into the foundation for a winning ride-share service will have to be tested in the marketplace over the next few months and years. Google is a latecomer to the field, although the sector is likely to undergo more disruption and a revolution in years to come.

4 weeks ago

Advent of Self-Driving Cars Shifts Technology Focus From Detroit to Silicon Valley

Legions of techies developing algorithms for self-driving cars are based in Silicon Valley and Detroit automakers are doing deals to tap into that talent. Meanwhile, Michigan is trying to develop a startup/tech culture of its own and isn't ceding anything to Google and Uber.

1 month ago

Google Study Forecasts Southeast Asia Online Travel Market at $76 Billion in 2025

When it comes to the potential of Southeast Asia's diverse online travel market, investors and online travel brands can no longer view what will be a gigantic market as something they can ignore for now and figure out later.

2 months ago

Google Feasts on its Own Restaurant Reviews, Angering TripAdvisor and Yelp

If Google is using the "wisdom of the crowds" to determine how it arranges restaurant information in search results then in a lot of ways it believes professional reviews, and especially those from its Zagat franchise, trump user reviews. But when it gets down to displaying the text of diners' reviews, Google unfairly believes that its own consumer reviews are the fairest of them all.

2 months ago

Google Is Killing Zagat’s 30-Point Rating System in Its Restaurant App

The new Zagat — which jettisons the old 30-point rating scale in favor of a more familiar five-point system — will have a more obvious influence from Google, its owner since 2011.

2 months ago

Europe’s Tough Stance Against Google Could Shame the FTC Into Action

The European regulatory probe of Google on several fronts is putting pressure on the U.S.'s FTC to jump into the fray after bowing out under less-than-stellar circumstances a few years ago. Still, don't expect any meaningful changes in Google's practices until the regulatory processes likely wind through the courts.

2 months ago

Self-Driving Cars May Need Total Automation to Cope With Passenger Inattention

Humans have a way of mucking up the works sometimes, especially when you're talking about the initial adoption of new technology like self-driving cars. The test and learn approach will one day solve this problem too.

2 months ago

Buying TripAdvisor: Would Antitrust Issues Kill a Priceline or Google Acquisition?

While one U.S. administration is getting ready to pack up things in the White House and Trump or Clinton hope to redecorate the place on their own, it could be an opportune time to sneak a Priceline-TripAdvisor or Google-TripAdvisor marriage past those sometimes-pesky antitrust regulators.

2 months ago

Visit Faroe Islands Creates ‘Sheep View’ Because Google Street View is a No-Show

Visit Faroe Islands sees its lack of Google Street View as a hindrance to tourism, so the tourism bureau is making its own "Sheep View." Even if the technology doesn't work perfectly, the project itself is getting attention and might boost tourism anyway.

2 months ago
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