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Articles tagged “data”

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Online Travel

Executive Q&A: Why Travel Brands Need to Look Beyond the Big Trends For Planning in 2019

Travel brands love a good trend projection, but is chasing trends the best business strategy? According to Koddi president and co-founder Nicholas Ward, the devil is in the data.

Executive Q&A: Why Travel Brands Need to Look Beyond the Big Trends For Planning in 2019
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Airlines

Airlines Need to Look to Tech and Data to Become Better Retailers

Airlines that want to compete in today’s rapidly evolving consumer landscape need to rethink how they package, price, and sell products. Fortunately, solving this challenge may not be as difficult as it might seem.

Airlines Need to Look to Tech and Data to Become Better Retailers
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Online Travel

The Travel Industry’s Data Dilemma: Turning Insights into Action

High-quality customer data is the fuel powering today’s personalization-driven travel marketing campaigns. Unfortunately, too many companies don’t have enough access to customer data to fully understand customers’ habits and preferences. Thankfully, there is now a growing range of solutions to help fill in the gaps.

The Travel Industry’s Data Dilemma: Turning Insights into Action
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Online Travel

Four Reasons Why Travel Tech Providers Should Invest in Premium Flight Data Solutions

In today’s increasingly mobile-first world, leveraging timely flight and schedule information and solutions gives travel technology providers an edge over competitors and creates long-lasting relationships with customers.

Four Reasons Why Travel Tech Providers Should Invest in Premium Flight Data Solutions
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Online Travel

Understanding Travel’s Personalization Revolution

Smart personalization is hard to do well in the travel industry. That’s why today’s best-in-class brands start with the fundamentals: gathering the right customer data, building the right technology stack to handle it, and finding the right talent.

Understanding Travel’s Personalization Revolution

Luxury

New Research Report: U.S. Affluent Traveler Trends 2018

Given their huge spending power, it’s no wonder affluent Americans are an attractive and strategic segment for travel brands to target. Our U.S. Affluent Traveler Survey 2018 reveals key insights into their travel behaviors, attitudes, and preferences, while further segmentation paints a more nuanced picture of this diverse and lucrative group.

New Research Report: U.S. Affluent Traveler Trends 2018

Hotels

New Skift Research: U.S. Experiential Traveler Trends 2018

The data collected from our second annual Experiential Traveler Survey presents a deep dive into the mindset of the modern traveler. We dig into their values, attitudes, travel behavior, and more.

New Skift Research: U.S. Experiential Traveler Trends 2018
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Online Travel

How The Rise of the API Economy is Changing the Way Travel Brands Do Business

Today's traveler demands personalized, relevant content, fueled by data-oriented intelligence. APIs are helping travel providers and resellers offer these customer-centric experiences that modern travelers now expect.

How The Rise of the API Economy is Changing the Way Travel Brands Do Business
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Online Travel

New Skift eBook: What Keeps CMOs Up At Night?

The What Keeps CMOs Up At Night? eBook is a roundup of poignant insights and valuable lessons from the industry’s top CMOs. Download this ebook for free!

New Skift eBook: What Keeps CMOs Up At Night?

Hotels

Foot Traffic at U.S. Trump-Branded Properties Drops Dramatically Says Foursquare

Mixing politics and business is rarely a great idea and it is becoming clear that the Trump brand is taking a hit across the U.S., in both Democrat and Republican-leaning areas, from Donald Trump's presidential campaign.

Foot Traffic at U.S. Trump-Branded Properties Drops Dramatically Says Foursquare