Articles tagged “data”

New Research Report: U.S. Affluent Traveler Trends 2018

New Research Report: U.S. Affluent Traveler Trends 2018

Meghan Carty, Skift Research

Given their huge spending power, it’s no wonder affluent Americans are an attractive and strategic segment for travel brands to target. Our U.S. Affluent Traveler Survey 2018 reveals key insights into their travel behaviors, attitudes, and preferences, while further segmentation paints a more nuanced picture of this diverse and lucrative group.

2 weeks ago

New Skift Research: U.S. Experiential Traveler Trends 2018

New Skift Research: U.S. Experiential Traveler Trends 2018

Meghan Carty, Skift

The data collected from our second annual Experiential Traveler Survey presents a deep dive into the mindset of the modern traveler. We dig into their values, attitudes, travel behavior, and more.

6 months ago

Sponsored
How The Rise of the API Economy is Changing the Way Travel Brands Do Business

How The Rise of the API Economy is Changing the Way Travel Brands Do Business

Travelport + Skift

Today's traveler demands personalized, relevant content, fueled by data-oriented intelligence. APIs are helping travel providers and resellers offer these customer-centric experiences that modern travelers now expect.

1 year ago

Sponsored
New Skift eBook: What Keeps CMOs Up At Night?

New Skift eBook: What Keeps CMOs Up At Night?

Boxever + Skift

The What Keeps CMOs Up At Night? eBook is a roundup of poignant insights and valuable lessons from the industry’s top CMOs. Download this ebook for free!

2 years ago

Low-Cost Airlines Make Big Bets on Data and Personalization

Low-Cost Airlines Make Big Bets on Data and Personalization

Conor Humphries, Reuters

Some people believe that low cost carriers will eventually put legacy airlines to shame when it comes to leveraging all of that data they have access to. Ryanair has hired 150 IT specialists in the last 2.5 years. That's definitely a statement.

2 years ago

Foot Traffic at U.S. Trump-Branded Properties Drops Dramatically Says Foursquare

Foot Traffic at U.S. Trump-Branded Properties Drops Dramatically Says Foursquare

Dan Peltier, Skift

Mixing politics and business is rarely a great idea and it is becoming clear that the Trump brand is taking a hit across the U.S., in both Democrat and Republican-leaning areas, from Donald Trump's presidential campaign.

2 years ago

Sponsored
Data and Analytics are Defining the Future of Hotel Employee-Guest Relations

Data and Analytics are Defining the Future of Hotel Employee-Guest Relations

Microsoft + Skift

Explore with us where the travel industry is headed, technologically. The time has come to look at what the future holds for hospitality, and every travel vertical, as an industry that uses digital tools to better reach customers — and re-envisions itself along the way.

2 years ago

Sponsored
Connected Hospitality: Data Drives Actionable Moments for Travel Ops and Marketing

Connected Hospitality: Data Drives Actionable Moments for Travel Ops and Marketing

Microsoft + Skift

Explore with us where the travel industry is headed, technologically. The time has come to look at what the future holds for hospitality, and every travel vertical, as an industry that uses digital tools to better reach customers — and re-envisions itself along the way.

2 years ago

Sponsored
Redefining Hospitality With Digital Tools for the Travel Industry

Redefining Hospitality With Digital Tools for the Travel Industry

Microsoft + Skift

Explore with us where the travel industry is headed, technologically. The time has come to look at what the future holds for hospitality, and every travel vertical, as an industry that uses digital tools to better reach customers — and re-envisions itself along the way.

2 years ago

Sponsored
What 110 European Travel Execs Think About Today’s Digital Landscape

What 110 European Travel Execs Think About Today’s Digital Landscape

Fusion + Skift

Digital has fundamentally changed the way we do business – and the travel industry is on a digital journey all of its own.

2 years ago

Five Hotel Cyber Security Breaches in 2015

Five Hotel Cyber Security Breaches in 2015

Alexandra E. Petri, Skift

With their customer base of affluent, on-the-go guests hotels are the perfect target for hackers.

2 years ago

Starwood Warns Hackers Accessed Credit Card Information at 54 Hotels

Starwood Warns Hackers Accessed Credit Card Information at 54 Hotels

Associated Press

Starwood guests' and restaurant patrons' credit card numbers may have been exposed going back as long as a year. Unfortunately, this has happened at other hotels, too, but executives from acquirer Marriott likely are pulling their hair out at this moment.

2 years ago