Page 4

Articles tagged “data”

Startups

OTA Insight Nabs $80 Million in Funding From Spectrum Equity

The SiteMinder IPO in Australia served as inspiration for numerous travel tech and data intelligence companies, including OTA Insight. The latter hopes that Spectrum Equity can help OTA Insight make a similar leap.

OTA Insight Nabs $80 Million in Funding From Spectrum Equity

EventMB

Who Really Controls High-Value Attendee Data From Events?

Event tech providers take different approaches to how they collect and manage attendee data. Now, there is growing concern among organizers about how this data management may impact them down the road.

Who Really Controls High-Value Attendee Data From Events?

EventMB

How One Standard for Data Collection Could Change the Event Industry

How One Standard for Data Collection Could Change the Event Industry
Free Read

Online Travel

3 Ways Brands Can Harness Customer Data as the U.S. Reopens

Familiar themes such as personalization, loyalty, omni-channel, and end-to-end experiences are still front of mind for travelers as the recovery begins, albeit with a refreshed focus. Access to real-time, accurate, and first-hand data needed to satisfy these demands — and others — is even more foundational for any travel or hospitality company post-Covid-19 than it was before.

3 Ways Brands Can Harness Customer Data as the U.S. Reopens

EventMB

Informa Turns Ambitions to Growing Through Event Data

Informa Turns Ambitions to Growing Through Event Data
Free Read

Online Travel

4 Data-First Imperatives to Guide Travel Brands’ Recovery

There’s one thing we know for sure: Travel will be back in 2021. But it won’t look the same. For travel brands, actionable data from hyper-targeted customer listening will be the key to regain and earn trust, win market share, and ultimately succeed in a post-Covid world.

4 Data-First Imperatives to Guide Travel Brands’ Recovery

Hotels

8 Takeaways on How Airbnb Lost Hosts During the Pandemic

Airbnb sees recruiting new hosts as vital to its future growth but it hasn't reversed a significant decline in its ranks. Macroeconomic trends will likely reverse the trend, but the competition to win hearts and listings is getting intense.

8 Takeaways on How Airbnb Lost Hosts During the Pandemic
Free Read

Hotels

Executive Q&A: What Hotels Need to Know About Data Security for 2021

With so much valuable customer information being processed each day, hotels are prime targets for data breaches. It’s vital that they stay abreast of how they can protect their guests as data security evolves and technologies and threats change.

Executive Q&A: What Hotels Need to Know About Data Security for 2021

Online Travel

Expedia CEO Shrugs Off Google’s New Data Tools as Competitive Threat

Given Google's global market clout, none of its product introductions and activities should be dismissed. But Expedia's CEO Peter Kern got feisty and made a good point that Expedia has transaction data, which can be more useful for hotels and tourism boards, than mere search data. Unless Google ups its booking game, and then all bets are off.

Expedia CEO Shrugs Off Google’s New Data Tools as Competitive Threat

Tourism

Google Debuts New Traveler Demand Tools for Hotels and Destinations Starting in Asia

Google's new tourism-oriented tools, two of which are open to non-customers, may be useful to small enterprises, and could help Google win new business.