Rashaad Jorden

Rashaad often delves into topics that readers turn to Ask Skift, our AI chatbot, for information. Before finding his way to Skift, he bounced around the U.S., France, Japan and UK. He greatly misses the all-you-can-eat vegetarian curry at his favorite restaurant in Japan. He is also adept at running half-marathons and, despite living in New Jersey, rues the fact he doesn't spend enough time on the Jersey Shore.

Latest Stories

Tourism

Mauritius Sees China Reopening as Boon for Tourism Recovery

As direct flights between Mauritius and China haven't resumed yet, Mauritius needs to find ways quickly to convince Chinese tourists to endure enormously long flights to the island if it's to reach its tourism targets for 2023.

Mauritius Sees China Reopening as Boon for Tourism Recovery

Tourism

New York City’s Post-Pandemic Tourism Challenges

Today’s edition of Skift’s daily podcast looks at New York City’s new tourism challenges, AI-powered Google Maps, and an old solution to selling travel.

New York City’s Post-Pandemic Tourism  Challenges

Online Travel

Google Lifts Ideas From Instagram for New Hotel Search Tool

Today’s edition of Skift’s daily podcast looks at Google’s Instagram inspiration, Club Med’s upscaling, and Malaga’s sustainable tourism support.

Google Lifts Ideas From Instagram for New Hotel Search Tool

News Blog

U.S. Hotel Job Growth Cooled Off in March

Hotels added more than 5,000 new jobs in the United States in March, a big drop from the previous month's increase, and a possible sign the sector's job growth is slowing. The U.S. Bureau of Labor Statistics revealed, in its monthly jobs report released on Friday, that leisure and hospitality — which includes hotels — added…

Tourism

U.S. Tourism Boards Don’t Want to Give up TikTok Marketing

Today’s edition of Skift’s daily podcast looks at TikTok marketing challenges, sustainability and inflation colliding, and a Swiss hotel’s inclusive hiring.

U.S. Tourism Boards Don’t Want to Give up TikTok Marketing

Airlines

European Commission Under Fire for Plan to Greenwash Carbon-Emitting Aircraft

Although the European Commission believes certain aviation investments could be described as sustainable, the industry as a whole has a long way to go reduce its enormously large carbon footprint.

European Commission Under Fire for Plan to Greenwash Carbon-Emitting Aircraft

Tourism

Sustainable Travel Collides With Inflation Concerns

Although some travelers are committed to making their trips greener, the travel industry has struggled to take advantage of that desire due to its inability to provide more affordable and practical sustainable trip options.

Sustainable Travel Collides With Inflation Concerns

Business Travel

American Airlines’ New Strategy Causes Pricing Gaps

Today’s edition of Skift’s daily podcast looks at American Airlines’ new pricing policies, blended travel changing hotels, and a short-term rental operator’s PE exit.

American Airlines’ New Strategy Causes Pricing Gaps

Online Travel

Expedia’s New AI-Powered Mobile Chatbot

Today’s edition of Skift’s daily podcast looks at Expedia’s AI chatbot, vacation competition for beaches, and Choice Hotels’ emissions reporting choices.

Expedia’s New AI-Powered Mobile Chatbot

Media and PR

AI-Powered Foreign Landmarks Tout Denmark in New Campaign

Today’s edition of Skift’s daily podcast looks at AI tourism marketing, a boutique hotel makeover in New York, and India’s new inbound Chinese travelers.

AI-Powered Foreign Landmarks Tout Denmark in New Campaign