Joyce Manalo

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Online Travel

How the Top 5 Booking Sites Compete on Facebook for Users and Likes

A picture is worth 1,000 words. A Facebook Album is worth "talking about." Don't hesitate, ask your fans to share their prized travel photos, it's a win-win proposition.

Joyce Manalo, Skift | 10 years ago

How the Top 5 Booking Sites Compete on Facebook for Users and Likes

Media and PR

5 Travel Brands Winning on Social Media for the Week Ending June 13, 2014

Instagram usage is picking up steam for travel brands.

Joyce Manalo, Skift | 10 years ago

5 Travel Brands Winning on Social Media for the Week Ending June 13, 2014

Media and PR

The Travel Brands That Understand Instagram Video

Creating a series of Instagram Videos is a great way to plan content consistently and increase return visitors.

Joyce Manalo, Skift | 10 years ago

The Travel Brands That Understand Instagram Video

Media and PR

Real-Time Marketing Tips for Travel Brands During Brazil’s World Cup

Although the World Cup's partners and sponsors have larger audiences than travel brands, there is still a huge opportunity to take advantage of, during this major second screen event. Much of the success will be about being in the right moment.

Joyce Manalo, Skift | 10 years ago

Real-Time Marketing Tips for Travel Brands During Brazil’s World Cup

Online Travel

5 Travel Brands Winning on Social Media for the Week Ending June 6, 2014

Celebrate the people who make your brand human, share striking images, and offer contests to deepen your fans' considerations to convert them into trackable actions.

Joyce Manalo, Skift | 10 years ago

5 Travel Brands Winning on Social Media for the Week Ending June 6, 2014

Online Travel

Top 10 Most Popular Travel Brands on YouTube in May

Encourage your audience to revel in summer fun and dare them to broaden their cultural horizons.

Joyce Manalo, Skift | 10 years ago

Top 10 Most Popular Travel Brands on YouTube in May

Media and PR

The Most Talked About Travel Sectors on Facebook

Facebook's "Likes" and "Talking About" data do not paint a full picture on content efforts. It is also important to look at its ratio to benchmark effectiveness.

Joyce Manalo, Skift | 10 years ago

The Most Talked About Travel Sectors on Facebook

Online Travel

5 Travel Brands Winning on Social Media for the Week Ending May 30, 2014

Taking advantage of holidays and major sporting events is a great play for content. Plan accordingly.

Joyce Manalo, Skift | 10 years ago

5 Travel Brands Winning on Social Media for the Week Ending May 30, 2014

Media and PR

Which Nordic Nations Are Making Friends Fastest on Twitter?

It's not all about friends, but for destinations it is about communicating to as many of your target audiences as you can in a language they can understand.

Joyce Manalo, Skift | 10 years ago

Which Nordic Nations Are Making Friends Fastest on Twitter?

Online Travel

5 Travel Brands Winning Social Media Week Ending May 23, 2014

While photos and hashtags are still worthy forms of social media currency, customer service is proving to gain more value for airlines.

Joyce Manalo, Skift | 10 years ago

5 Travel Brands Winning Social Media Week Ending May 23, 2014