JetBlue Looks Beyond London for Transatlantic Expansion


Skift Take

JetBlue’s business class product was a game changer on U.S. routes. Will it be able to do the same across the Atlantic?

JetBlue is eyeing flights to Paris and Amsterdam from the U.S. East Coast as well as other UK cities besides just London. The airline made its long-awaited transatlantic announcement on Wednesday, but it has yet to confirm which London airport, or airports, it will serve from New York and Boston. Speaking at the Aviation Club UK in London on Thursday, CEO Robin Hayes spent a large portion of his speech railing against the joint ventures that have come to dominate the market, especially on key routes. Hayes highlighted the American Airways-British Airways-dominated tie-up as well as the Delta/Virgin Atlantic grouping. “New entrants need slots. We’ll bring the airplanes, we’ll bring the low fares, we’ll bring the service. We’ll bring everyth