Articles tagged “survey data”

Tourism

Inflation Taps Brakes on Holiday Travel Plans This Year

Financial concerns are causing a large percentage of Americans to approach holiday travel cautiously, a major sign there are still limits to the seemingly unrestrained travel demand coming out of the pandemic.

Inflation Taps Brakes on Holiday Travel Plans This Year

Skift Research

U.S. Travel Tracker: May 2022 Highlights

In May, 47% of Americans traveled, a 4-percentage-point lift from the same time last year. In addition, 41% of U.S. consumers have already planned to travel and another 30% indicate they are likely to travel this summer, pointing to a very strong summer season for the U.S. travel industry.

U.S. Travel Tracker: May 2022 Highlights

Travel Booking

Travelers Plan to Alter Summer Travel Plans Because of Higher Prices: New Survey

Pent-up travel demand meets inflation. Here's what a new survey found out about how travelers plan to deal with higher prices.

Travelers Plan to Alter Summer Travel Plans Because of Higher Prices: New Survey
Free Read

Online Travel

Is Traveler Confidence Returning? 4 Key Insights From Experts and Consumers

During Skift Global Forum, we surveyed the travel industry’s decision-makers to determine what the industry thinks they know about consumers given the current landscape, what assumptions are being made, and where there may be a disconnect.

Is Traveler Confidence Returning? 4 Key Insights From Experts and Consumers

Business Travel

Money to Travel, Just Not Booking Yet: Amadeus Consumer Poll

The year has been so horrible for the travel sector that it can be easy to forget about consumers' pent-up demand to explore the world. This survey is a helpful reminder.

Money to Travel, Just Not Booking Yet: Amadeus Consumer Poll
Free Read

SkiftX

Prioritizing Community, Curiosity, and an Open Exchange of Ideas to Define Travel’s Future

The COVID-19 pandemic has proven that the future of travel will be built through an open exchange of informed opinions, ideas, and perspectives from those on the front lines of the industry. SkiftX is taking our own approach by gathering community perspectives from our influential audience of travel leaders.

Prioritizing Community, Curiosity, and an Open Exchange of Ideas to Define Travel’s Future
Free Read

Tourism

Destination Storytelling 2020: A Guide to Telling Great Stories

We surveyed the industry to uncover the most successful storytelling strategies, and how destination marketing organizations are positioning themselves in 2020. Here’s what we learned.

Destination Storytelling 2020: A Guide to Telling Great Stories

Online Travel

Traveler Sentiment Tracking Gets Spotlight With Medallia’s Intent to Go Public

Customer-experience software companies Medallia, which is planning to go public this year, and Qualtrics, which SAP has just acquired for $8 billion, are receiving cash injections that should rev up their services. That's significant news for travel businesses that depend heavily on positive customer sentiment but increasingly face customer survey fatigue.

Traveler Sentiment Tracking Gets Spotlight With Medallia’s Intent to Go Public

Online Travel

These 10 U.S. Zip Codes Buy the Most Travel Online

Don't be jealous of residents from these U.S. zip codes, which generate the most hotel and flight bookings. Travel is the rare thing you buy that makes you richer no matter where you're from.

These 10 U.S. Zip Codes Buy the Most Travel Online

Luxury

New Skift Research Survey Shows the Complexity of Affluent Travelers

Affluent travelers are often targeted by travel brands due to their huge spending power. Making assumptions about this segment based purely on their high incomes, however, is likely to be a mistake.

New Skift Research Survey Shows the Complexity of Affluent Travelers