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Articles tagged “research”

Online Travel

Amazon, Group Travel, and Loyalty: 3 Charts From Our Skift Research Reports

Amazon is posing a threat. Chinese tourists are spotted everywhere and the loyalty war is getting ever more intense. Common threads? It's a disruptive phase for travel that requires nimble strategies.

Amazon, Group Travel, and Loyalty: 3 Charts From Our Skift Research Reports

Meetings

Meeting Planners Face a Daunting Challenge in Rising Food and Beverage Costs

Spending as a result of U.S. meetings and events has steadily increased since 2009, and it doesn't look to be slowing down anytime soon, according to new research. Spending on food and beverage likewise isn't easing up at all.

Meeting Planners Face a Daunting Challenge in Rising Food and Beverage Costs

Online Travel

China Super-App WeChat Is Essential for Travel Brands Breaking Into the Market

China’s number one super app, WeChat, has helped its parent company, Tencent, become the most valuable social network company in the world. With this upward momentum, the app shows great potential for travel brands looking to enter the China market, as long as they formulate a thoughtful strategy going in.

China Super-App WeChat Is Essential for Travel Brands Breaking Into the Market

Announcements

Skift Is Hiring a Research Director and Sales Executive to Start 2018

Come work for the best travel media company on the planet!

Skift Is Hiring a Research Director and Sales Executive to Start 2018
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Online Travel

Three Ways Digital is Influencing Traveler Buying Behavior

It’s no secret that more accessible technology has changed the way travelers research, shop for and purchase travel. Expedia Media Solutions looked at three examples of how digital is changing traveler behavior and why this matters.

Three Ways Digital is Influencing Traveler Buying Behavior

Travel Booking

New Research Available: Analyst Session + Data Sheet on Ctrip and China Online Travel

Smartly, Priceline has shown no shame in capitalizing on the China opportunity through minority-stake investments. It works both ways, too. Numerous local players want a piece of China's exploding outbound travel business. That means investments in western assets. Subscribe to our Skift Research to know more.

New Research Available: Analyst Session + Data Sheet on Ctrip and China Online Travel

Hotels

Hotel Direct-Booking Pushes Really Worked and Owners Were Big Winners

The bigger question, however, is whether these campaigns will still work in 2017 and beyond; offering discounted rates can only last for so long. Hotels need to start thinking about how they can ensure this momentum continues in the long run without having to use discounted rates.

Hotel Direct-Booking Pushes Really Worked and Owners Were Big Winners
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Business Travel

Skift Trends Report: Understanding Travel Risk Perceptions & Realities

Major storms. Political unrest. Military conflict. These are the travel risks that keep us up at night. And, to be certain, they’re obvious and longstanding examples of events that can drive a vacation or a business trip way off course. However, these aren’t the only or the most frequently encountered factors at work in the travel insurance equation.

Skift Trends Report: Understanding Travel Risk Perceptions & Realities

Hotels

Booking.com Could Narrow the Gap In Vacation Rentals

Booking.com has long experimented with vacation rental inventory. Its inventory has been growing rapidly, but vacation rentals still remain a small part of Booking.com's business.

Booking.com Could Narrow the Gap In Vacation Rentals

Online Travel

Priceline Bought Momondo and That Was Far Different From Ctrip’s Skyscanner Acquisition

Priceline's acquisition of Momondo strengthens Kayak in regions where it had less market share, including the UK, Nordics, and Russia. Keeping Momondo out of the hands of a rival, or a potential one, also protects the Kayak brand and Priceline as a whole.

Priceline Bought Momondo and That Was Far Different From Ctrip’s Skyscanner Acquisition