Articles tagged “research”

China Super-App WeChat Is Essential for Travel Brands Breaking Into the Market

China Super-App WeChat Is Essential for Travel Brands Breaking Into the Market

Meghan Carty, Skift

China’s number one super app, WeChat, has helped its parent company, Tencent, become the most valuable social network company in the world. With this upward momentum, the app shows great potential for travel brands looking to enter the China market, as long as they formulate a thoughtful strategy going in.

3 weeks ago

Skift Is Hiring a Research Director and Sales Executive to Start 2018

Skift Is Hiring a Research Director and Sales Executive to Start 2018

Rafat Ali, Skift

Come work for the best travel media company on the planet!

1 month ago

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Three Ways Digital is Influencing Traveler Buying Behavior

Three Ways Digital is Influencing Traveler Buying Behavior

Expedia Media Solutions + Skift

It’s no secret that more accessible technology has changed the way travelers research, shop for and purchase travel. Expedia Media Solutions looked at three examples of how digital is changing traveler behavior and why this matters.

3 months ago

New Research Available: Analyst Session + Data Sheet on Ctrip and China Online Travel

New Research Available: Analyst Session + Data Sheet on Ctrip and China Online Travel

Meghan Carty, Skift

Smartly, Priceline has shown no shame in capitalizing on the China opportunity through minority-stake investments. It works both ways, too. Numerous local players want a piece of China's exploding outbound travel business. That means investments in western assets. Subscribe to our Skift Research to know more.

3 months ago

Hotel Direct-Booking Pushes Really Worked and Owners Were Big Winners

Hotel Direct-Booking Pushes Really Worked and Owners Were Big Winners

Deanna Ting, Skift

The bigger question, however, is whether these campaigns will still work in 2017 and beyond; offering discounted rates can only last for so long. Hotels need to start thinking about how they can ensure this momentum continues in the long run without having to use discounted rates.

4 months ago

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Skift Trends Report: Understanding Travel Risk Perceptions & Realities

Skift Trends Report: Understanding Travel Risk Perceptions & Realities

Allianz Worldwide Partners + Skift

Major storms. Political unrest. Military conflict. These are the travel risks that keep us up at night. And, to be certain, they’re obvious and longstanding examples of events that can drive a vacation or a business trip way off course. However, these aren’t the only or the most frequently encountered factors at work in the travel insurance equation.

5 months ago

Booking.com Could Narrow the Gap In Vacation Rentals

Booking.com Could Narrow the Gap In Vacation Rentals

Dave Montali, Skift

Booking.com has long experimented with vacation rental inventory. Its inventory has been growing rapidly, but vacation rentals still remain a small part of Booking.com's business.

5 months ago

Priceline Bought Momondo and That Was Far Different From Ctrip’s Skyscanner Acquisition

Priceline Bought Momondo and That Was Far Different From Ctrip’s Skyscanner Acquisition

Jared Wein, Skift

Priceline's acquisition of Momondo strengthens Kayak in regions where it had less market share, including the UK, Nordics, and Russia. Keeping Momondo out of the hands of a rival, or a potential one, also protects the Kayak brand and Priceline as a whole.

5 months ago

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New Research: The Habits and Behaviors of U.S. and Canadian Travelers

New Research: The Habits and Behaviors of U.S. and Canadian Travelers

Expedia Media Solutions + Skift

A new study from Expedia Media delves deep into the behaviors and preferences of U.S. and Canadian travelers.

5 months ago

New Skift Research Report: A Deep Dive Into Priceline’s Competitive Position in Travel 2017

New Skift Research Report: A Deep Dive Into Priceline’s Competitive Position in Travel 2017

Jared Wein, Skift

Priceline’s growth over the past decade is nothing short of remarkable. In this report, we answer, a simple, but important question — Where do we go from here?

5 months ago

Sponsored
Skift Insights Deck: Using Customer-Centric Product Design to Stand Out in the Travel Industry

Skift Insights Deck: Using Customer-Centric Product Design to Stand Out in the Travel Industry

UserTesting + Skift

Travel businesses are rethinking their products and experiences for a new customer-focused era. Download our free report to learn more!

6 months ago

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Free Webinar: Examining The Evolving Diversity of Modern Luxury Travel

Free Webinar: Examining The Evolving Diversity of Modern Luxury Travel

L.E.K. Consulting + Skift

High-end travel and hospitality brands must adapt to evolving luxury consumer psychographics to provide personalized experiences aligned with the whims of today’s upscale travelers.

6 months ago