Articles tagged “media”

News Blog

Nat Geo Hires Nathan Lump As New Editor

National Geographic, the 134 year-old media brand now majority owned by Disney, has appointed former Editor of Travel+Leisure Nathan Lump as its new Editor-In-Chief. Lump was most recently serving as global head of Editorial and Entertainment at Expedia Group.  In his new role, Lump will manage the content strategy of the National Geographic editorial team…

Media and PR

Lonely Planet Buys Local Experts Site Elsewhere for Trip Planning

Even if Lonely Planet's main reason for acquiring Elsewhere isn't to sell more guidebooks, increasing its digital scope will help the publisher do so. The company still hasn't made a full recovery from the pandemic, so it needs to take steps to turn increasing numbers of people eager for travel advice toward its products.

Lonely Planet Buys Local Experts Site Elsewhere for Trip Planning

Media and PR

Australia’s Travlr to Bring Travel-as-a-Service to U.S. Media Brands

Media brands that publish travel content are seeking enhanced monetization of their work and audiences. The story of one vendor serving them helps to highlight the questions that brands such as BBC and MTV face more generally.

Australia’s Travlr to Bring Travel-as-a-Service to U.S. Media Brands

Media and PR

The Points Guy Owner Red Ventures Buys Lonely Planet

Red Ventures had better keep publishing the print guidebooks or it'll face an uproar among a segment of diehard travelers.

The Points Guy Owner Red Ventures Buys Lonely Planet

Mergers and Acquisitions

Tripadvisor Is a Media Business So Why Did It Unload These 8 Brands?

While other online travel companies, such as Expedia Group, pursued robust media businesses over the years, Tripadvisor neglected it. In turn, it's now trying to make good on an unrealized opportunity. Shedding non-core assets could help with the focus.

Tripadvisor Is a Media Business So Why Did It Unload These 8 Brands?

Media and PR

The New York Times Drops Travel Section — For Now

It makes practical sense that The New York Times would temporarily stop printing the travel section. But it's hard not to see the symbolism of the move.

The New York Times Drops Travel Section — For Now

Media and PR

The Travel Media’s Role in the Coronavirus Crisis and Recovery

All of a sudden, the world has woken up to travel's hugely consequential role in the world. Our editors discuss how the the travel media (including Skift) should cover this industry moving forward.

The Travel Media’s Role in the Coronavirus Crisis and Recovery

Media and PR

Culture Trip Struggles to Justify Massive Investment

We get it, startups often have to accept substantial losses in order to quickly expand a particular business. But given the size of Culture Trip's revenue and the market in which it operates, it's difficult to see why investors have pumped more than $100 million into the business.

Culture Trip Struggles to Justify Massive Investment

Online Travel

Beyond Bookings: South Africa’s Travelstart Expands Into Media Space

Brands love an audience, and Travelstart boasts the best online travel booking numbers in Africa. Little wonder this leading online travel agency has expanded into the media space, offering brands and destination marketing organizations access to its audience. For a fee, of course.

Beyond Bookings: South Africa’s Travelstart Expands Into Media Space

Media and PR

Lonely Planet Has a New CEO and a New Strategy

The old Lonely Planet is dead. Say hello to the new "omnichannel travel platform."

Lonely Planet Has a New CEO and a New Strategy