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Articles tagged “marriott bonvoy”

Hotels

Marriott’s Growth in China Helps Buck New Industry Trend

Alibaba does not deserve all of the credit for Marriott's sustained performance in China over the past year, but the partnership with the e-commerce company shows just how mutually beneficial these kinds of agreements can be.

Marriott’s Growth in China Helps Buck New Industry Trend

Hotels

Marriott’s Alibaba Joint Venture in China Is Part of Its Direct-Booking Strategy

Marriott could do a lot worse than tying its fortunes in China to the e-commerce juggernaut Alibaba. Rest assured that this won't be the last big partnership for Marriott in the country. These are, after all, early days.

Marriott’s Alibaba Joint Venture in China Is Part of Its Direct-Booking Strategy

Airlines

Marriott and Emirates Are Latest to Launch Hotel-Airline Loyalty Partnership

It's now possible to earn bonus points and other perks as an elite Marriott Rewards member flying on Emirates and vice versa. Sure, Emirates may not fly to every destination on the planet, but free points are free points.

Marriott and Emirates Are Latest to Launch Hotel-Airline Loyalty Partnership

Hotels

Marriott Homesharing Strategy Is About Guest Loyalty, Not Profits

Some hotel chains, such as Marriott, feel they have no choice but to get into homesharing. Marriott is trying to turn it into a loyalty play to keep its customers engaged with the brand.

Marriott Homesharing Strategy Is About Guest Loyalty, Not Profits

Hotels

Marriott Executive Takes on New Challenge of Growing Design Hotels Brand

While Design Hotels is not solely dependent on its loyalty agreement with Marriott to bolster its brand, our bet is that growing the number of hoteliers leveraging the partnership will help substantially.

Marriott Executive Takes on New Challenge of Growing Design Hotels Brand

Business Travel

Marriott Still Dominant Over Loyalty Peers Despite Activist Campaigns

Despite a vocal minority of unhappy loyalty program members, Marriott still appears to be dominating loyalty rankings. Perhaps this squeaky wheel doesn't need any grease.

Marriott Still Dominant Over Loyalty Peers Despite Activist Campaigns

Airlines

Marriott and Southwest Airlines Top Annual Loyalty Awards

Despite a rocky integration with Starwood Preferred Guest, Marriott performed well in this year’s loyalty rankings. Southwest Airlines, meanwhile, continued its reliable drumbeat of dominance.

Marriott and Southwest Airlines Top Annual Loyalty Awards

Hotels

Marriott Loyalty Critics Launch New Bonvoyed Activist Campaign

It's rare that loyalty program members get worked up enough to create their own activist campaign. They usually just bolt. That Marriott's members have done so is a testament to how loyal some of its customers want to remain.

Marriott Loyalty Critics Launch New Bonvoyed Activist Campaign

Hotels

How Marriott Plans to Supercharge Growth Starting With 1,700 New Hotels in 3 Years

Marriott says you really can have it all when it comes to a hotel company — both scale and quality. But can you really do that without sacrificing one for the other? Guess we'll find out over the next three years.

How Marriott Plans to Supercharge Growth Starting With 1,700 New Hotels in 3 Years

Hotels

Activist Marriott Loyalty Members Launch Campaign to Air Complaints

The Bonvoyed campaign is certainly the most ostentatious attempt at drawing attention to Marriott’s latent IT issues. If it’s not careful, however, bonvoyed.com may face the same fate as United’s blocked customer activist website, untied.com.

Activist Marriott Loyalty Members Launch Campaign to Air Complaints