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Articles tagged “marriott bonvoy”

Hotels

Marriott Loyalty Critics Launch New Bonvoyed Activist Campaign

It's rare that loyalty program members get worked up enough to create their own activist campaign. They usually just bolt. That Marriott's members have done so is a testament to how loyal some of its customers want to remain.

Grant Martin, Skift | 5 years ago

Marriott Loyalty Critics Launch New Bonvoyed Activist Campaign

Hotels

How Marriott Plans to Supercharge Growth Starting With 1,700 New Hotels in 3 Years

Marriott says you really can have it all when it comes to a hotel company — both scale and quality. But can you really do that without sacrificing one for the other? Guess we'll find out over the next three years.

Deanna Ting, Skift | 5 years ago

How Marriott Plans to Supercharge Growth Starting With 1,700 New Hotels in 3 Years

Hotels

Activist Marriott Loyalty Members Launch Campaign to Air Complaints

The Bonvoyed campaign is certainly the most ostentatious attempt at drawing attention to Marriott’s latent IT issues. If it’s not careful, however, bonvoyed.com may face the same fate as United’s blocked customer activist website, untied.com.

Grant Martin, Skift | 5 years ago

Activist Marriott Loyalty Members Launch Campaign to Air Complaints

Hotels

Marriott’s New Marketing Campaign Aims to Make Bonvoy a Thing

We can just imagine what some befuddled viewers of the Oscars were thinking Sunday night, but here are a few guesses: Uhhh, what does Bonvoy mean? Bon Voy ... age? Also, stop trying to make Bonvoy happen.

Deanna Ting, Skift | 5 years ago

Marriott’s New Marketing Campaign Aims to Make Bonvoy a Thing

Hotels

Marriott and Accor Each Have a New Partnership With European Football Giants

The hotel giants are harnessing the world's favorite sport to get the word out about their new loyalty programs. This is a smart move which should give the brands lots of visibility, and entice soccer fans.

Isaac Carey, Skift | 5 years ago

Marriott and Accor Each Have a New Partnership With European Football Giants

Hotels

Accor Rebrands and Launches a New Loyalty Program

Accor's Sebastien Bazin is less keen about acquisitions these days. Instead, he is looking at Accor internally and aims to fix the chain's rather dismal loyalty program. Sports, dining, and entertainment are key experiences that the new loyalty program will address.

Raini Hamdi, Skift | 5 years ago

Accor Rebrands and Launches a New Loyalty Program

Hotels

Marriott Bonvoy Is the New Name of the Hotel Chain’s Loyalty Program

We're pretty sure everyone is thinking: "Is it short for 'Bon Voyage?'" Personally, we were betting on Marriott Moments.

Deanna Ting, Skift | 5 years ago

Hotels

Marriott Shares New Details About Hacked Starwood Accounts

Data from Marriott suggest that its 2018 breach wasn't as massive as originally feared — but the hack still affected over 300 million records.

Grant Martin, Skift | 5 years ago

Marriott Shares New Details About Hacked Starwood Accounts

Hotels

Why the Shangri-La and Klook Partnership Isn’t as Odd as It Seems

Hotel chains and tours and activities are converging again as Shangri-La Hotels & Resorts and Klook strike a partnership. The deal, following Marriott International’s stake in PlacePass last year, has its potential pitfalls but the upside could be huge for both parties if they can make it go smoothly.

Raini Hamdi, Skift | 5 years ago

Why the Shangri-La and Klook Partnership Isn’t as Odd as It Seems

Business Travel

Data Breach Adds to Marriott’s Ongoing Loyalty Merger Challenges

In the midst of ironing out the kinks in its newly merged loyalty program, Marriott was hit with news of a massive data breach last week. Revealed on Friday, the breach affects over 500 million former Starwood Preferred Guest loyalty members.

Grant Martin, Skift | 5 years ago

Data Breach Adds to Marriott’s Ongoing Loyalty Merger Challenges