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Travel Loyalty News

Read Skift’s in-depth coverage of the world of travel loyalty. Discover the latest news about airline loyalty programs, hotel loyalty programs, points strategies, and other programs that vie for repeat consumer business.

Online Travel

Rocketmiles raises $2 million to turn hotel stays into airline miles

Frequent travelers have plenty of incentive to earn miles through Rocketmiles, but the startup will have to expand its hotel options and offer a cleaner experience than its competitor for sustainable growth.

Tourism

Air France looks to Asia for growth and Gulf airlines for ideas

Air France sees the growth opportunity in Malaysia and elsewhere in Asia, and it also sees that building cooperation doesn't always require thinking in traditional terms of alliances.

Air France looks to Asia for growth and Gulf airlines for ideas

Airlines

Brazil’s Gol airline using IPO for its loyalty program to raise $565 million

The Brazil IPO market is active right now so it seems like an opportune time for GOL to go the IPO route with smiles, and to pay down some debt, something it desparately needs to do.

Hotels

Hotel chains devalue loyalty points and make free stays harder to get

Some people argue that airline and hotel loyalty programs aren't particularly worthwhile, and the latest moves to devalue points gives the argument more credence.

Business Travel

InterContinental Hotels commits to free Internet for all loyalty program members

Guests will undoubtedly pay for the "free" Internet in some way in the room rate, but this is still a great move and will boost the ranks of InterContinental's rewards program. Other big chains would be smart to follow InterContinental's lead.

InterContinental Hotels commits to free Internet for all loyalty program members

Airlines

PointsHound closes seed round as it offers airline miles for hotel stays

We love the idea of earning airline miles and occasionally hotel points for hotel stays. Is it a sustainable business, and can PointsHound attract the eyeballs to see it all through? These questions loom.

Airlines

American Airlines maps award flights so travelers can visualize redemptions

We might black out at the possibility, but we're in favor of almost anything that makes actually booking an award flight a reality.

American Airlines maps award flights so travelers can visualize redemptions

Airlines

Loyalty points giant reports strong earnings and brings Southwest onboard

Points International, which has more than 60 loyalty program partners, sees a $2 billion to $2.5 billion market opportunity in the loyalty sector. Fairly big bucks.

Airlines

Frequent flyer miles: Bequeathing and inheriting loyalty points

When a loved one expires, that doesn't necessarily mean his or her miles and points do, and some thoughtful frequent flyers are bequeathing their loyalty points to heirs. It's a bit of a hassle, but sometimes these airline miles, in particular, can still be put to good use.

Frequent flyer miles: Bequeathing and inheriting loyalty points

Business Travel

Free stays at Hilton hotels will take more points during peak periods

Across hotel and airline loyalty programs, companies are making it more costly to cash in on free travel.

Free stays at Hilton hotels will take more points during peak periods