Travel Loyalty News

Read Skift's in-depth coverage of the world of travel loyalty. Discover the latest news about airline loyalty programs, hotel loyalty programs, points strategies, and other programs that vie for repeat consumer business.

Hotels

Skift India Forum Video: The Evolution of India’s High-End Hospitality

India’s luxury hospitality boom presents huge global potential. In this talk, the CEOs of Global Hotel Alliance and The Leela Palaces explain why hotels must deliver hyper-personalized, immersive experiences and leverage strategic alliances to build lasting loyalty and cut costly dependence on OTAs.
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Hotels

Minor Hotels to Unveil Masterbrand and Unify 8 Chains on One App

Thailand's Minor Hotels is tired of running eight different hotel apps, and customers are tired of downloading them. Moving to an umbrella brand makes sense. The company can consolidate its tech, better recognize its most loyal customers, and drive more direct bookings.
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How Hotels Can Leverage Live Tourism to Drive Revenue and Loyalty

The ongoing live tourism boom provides compelling opportunities for hotels to maximize revenue by boosting average daily rates, extending stays, increasing guest volumes, and building long-term growth and loyalty.