Articles tagged “loyalty”

Hyatt Gets Political in Advertising Campaign for New Loyalty Program

Hyatt Gets Political in Advertising Campaign for New Loyalty Program

Deanna Ting, Skift

Given the current geopolitical climate and the ever-tightening, more restrictive stance the U.S. is taking on immigration and travel these days, Hyatt's new ad could not be more timely.

3 days ago

What Marriott Learned From Starwood’s Loyalty and Digital Expertise

What Marriott Learned From Starwood’s Loyalty and Digital Expertise

Deanna Ting, Skift

Big data, AI, and geo-fencing are coming together to reshape the hotel guest experience, and their combined influence will no doubt change the way hotel brands manage their loyalty programs.

2 weeks ago

Oneworld Alliance Looking at Low-Cost Carriers in Emerging Markets

Oneworld Alliance Looking at Low-Cost Carriers in Emerging Markets

Christopher Jasper, Bloomberg

As Gulf carriers' alliance-by-investment strategy has shown, airlines need to think beyond the traditional bounds of alliances to best serve passengers.

2 weeks ago

Hilton Overhauls Its Loyalty Program — Skift Business Traveler

Hilton Overhauls Its Loyalty Program — Skift Business Traveler

Grant Martin, Skift

Hilton's new loyalty program, Honors, will soon allow travelers to pay with points. But will they gouge travelers on the value of each point? The jury is still out.

3 weeks ago

Hilton Unveils Loyalty Program Updates That Borrow From the Airlines

Hilton Unveils Loyalty Program Updates That Borrow From the Airlines

Deanna Ting, Skift

We're surprised no other hotel loyalty programs have yet attempted to do what Hilton is doing here. These updates, for the most part, reflect an acknowledgement on Hilton's part that no two hotel guests are the same, and that loyalty programs designed solely for road warriors aren't enough to compete in today's increasingly competitive loyalty landscape. Side note: We're so happy they decided to drop that extra (and very unnecessary) "h" in Hilton Honors, too. Oh, and it's just Hilton now, not Hilton Worldwide.

4 weeks ago

American’s New International Upgrade Policy Is Good For All Frequent Flyers

American’s New International Upgrade Policy Is Good For All Frequent Flyers

Grant Martin, Skift

New details on how frequent flyers will upgrade on flights with premium economy leaked this week. For once, the news is good for almost everyone.

1 month ago

JetBlue Rolls Out Loyalty Program Incentives For Cuba Routes

JetBlue Rolls Out Loyalty Program Incentives For Cuba Routes

Grant Martin, Skift

Demand to Cuba may be weaker than originally forecasted, leaving airlines like JetBlue to incentivize travel. Through March 18th, TrueBlue members will be rewarded with 3X the points when traveling to the region.

1 month ago

Virgin America Begins Shrinking Its Elevate Loyalty Program

Virgin America Begins Shrinking Its Elevate Loyalty Program

Grant Martin, Skift

Though Virgin America and Alaska Air still run separate loyalty programs, the former seems to be shoring up partnerships in preparation to wind down.

2 months ago

Alaska Keeps Its Industry Leading Loyalty Program — Skift Business Traveler

Alaska Keeps Its Industry Leading Loyalty Program — Skift Business Traveler

Grant Martin, Skift

Business travelers have a new loyalty program to call their own for 2017 with Alaska's Mileage Plan. Hopefully it sticks around through Alaska's merger with Virgin America.

2 months ago

How Earning Airline Elite Status Will Change In 2017

How Earning Airline Elite Status Will Change In 2017

Grant Martin, Skift

Budget travelers may be facing a tough landscape for airline loyalty next year. But there are still a few inexpensive pathways to airline elite status.

2 months ago

5 Things That Frequent Flyers Have to Look Forward to in 2017

5 Things That Frequent Flyers Have to Look Forward to in 2017

Grant Martin, Skift

Woe is the business traveler who plans to travel frugally in 2017, but for those with some flexibility there's a little bit to look forward to.

2 months ago

La Quinta’s New Loyalty Play Foreshadows a Major Relaunch in 2017

La Quinta’s New Loyalty Play Foreshadows a Major Relaunch in 2017

Deanna Ting, Skift

The hospitality industry continues to tweak its various loyalty programs. But is this what customers really want?

2 months ago