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Articles tagged “instagram”

Media and PR

Edition Hotels’ Early Steps to Build Influence on Instagram

Connect and partner with influencers that your brand's audience identify with and aspire to be.

Edition Hotels’ Early Steps to Build Influence on Instagram

Media and PR

Instagram Influencers Double the Reach of Los Angeles’ Latest Campaign

Most destinations are still trapped in a cycle of poorly made YouTube videos and print ads, causing them to miss out on major opportunities awaiting in today's most popular social and visual apps.

Instagram Influencers Double the Reach of Los Angeles’ Latest Campaign

Media and PR

Pure Michigan Shares Its Secret for Instagram Success

The focus on visually pleasing scenes works on a platform like Instagram, but destinations are at risk of ignoring their diverse culture and events by focusing on pretty pictures alone.

Pure Michigan Shares Its Secret for Instagram Success

Media and PR

How America’s State Tourism Boards Compete on Social Media

Are visual-based social media platforms being leveraged enough by U.S. destination marketing organizations? We think they could do better.

How America’s State Tourism Boards Compete on Social Media

Online Travel

Philadelphia Museums Use Instagram to Target Younger Visitors

Instagram is a risky choice for the museums whose social media audience tends to be older and more active on Facebook; however, the results will provide a great use case for social media campaigns.

Philadelphia Museums Use Instagram to Target Younger Visitors

Media and PR

The Travel Brands That Understand Instagram Video

Creating a series of Instagram Videos is a great way to plan content consistently and increase return visitors.

The Travel Brands That Understand Instagram Video

Media and PR

Real-Time Marketing Tips for Travel Brands During Brazil’s World Cup

Although the World Cup's partners and sponsors have larger audiences than travel brands, there is still a huge opportunity to take advantage of, during this major second screen event. Much of the success will be about being in the right moment.

Real-Time Marketing Tips for Travel Brands During Brazil’s World Cup

Hotels

Marriott Rewards Launches Social Media Points Plan

Marriott Rewards' PlusPoints program will muddy the social media waters even more than they already are today. Ah, we're getting nostalgic for the bad old days when a "like" was a heartfelt "like."

Marriott Rewards Launches Social Media Points Plan

Media and PR

The 5 Travel Brands Winning Social Media the Week Ending May 2, 2014

Get insight into the little wins that can build into big successes.

The 5 Travel Brands Winning Social Media the Week Ending May 2, 2014
Free Read

Partnerships

How Visual Social Media Marketing Engages Chinese Travelers

When it comes to travel and Chinese social media, Dragon Trail was the first to market with local services and solutions. Adapting to the ever changing internet and social media landscape in China, Dragon Trail helps a growing number of global travel brands increase brand awareness, develop customer relationships, and generate sales.

How Visual Social Media Marketing Engages Chinese Travelers