Page 2

Articles tagged “google”

Airlines

Alaska Airlines Tests AI for Loyalty and Flight Search

Though the new Alaska Airlines AI flight search tool has issues, it's an early glimpse at how the future of airline loyalty tech and search could look.

Alaska Airlines Tests AI for Loyalty and Flight Search

Online Travel

Google Search Claims Another Victim: Tripadvisor Lowers Outlook

Google has made frequent changes to its search results pages over the years, and Tripadvisor has often suffered as Google has its own competing businesses. Recent changes appear to have hit Tripadvisor particularly hard.

Google Search Claims Another Victim: Tripadvisor Lowers Outlook

Online Travel

Trivago Pulls Marketing Investments out of Latin America After Brand Campaign Letdown

Less localization is the tradeoff that Trivago is seemingly willing to live with as it uses AI to avoid having to pay TV pitch people in each of its markets.

Trivago Pulls Marketing Investments out of Latin America After Brand Campaign Letdown

Hotels

Skift Research Scraped 20,000 Google Hotel Listings: Here’s What We Found

We web-scraped 20k+ hotels listed on Google across the U.S., Europe, Asia and Middle East to understand which online travel agencies and direct sites compete for bookings in Google's sponsored and organic listings.

Skift Research Scraped 20,000 Google Hotel Listings: Here’s What We Found

Podcasts

Airbnb CEO’s 10-Year, $1 Billion Pay Package

Today's podcast looks at Airbnb CEO's compensation package, TUI's sustainability bonds, and Google's greener travel.

Airbnb CEO’s 10-Year, $1 Billion Pay Package

Online Travel

Google Adding Features to Maps and Search to Promote More Sustainable Travel

Google just a few weeks ago shared updates about AI-powered travel features in some of its products. Now it's adding more.

Google Adding Features to Maps and Search to Promote More Sustainable Travel

Short-Term Rentals

Expedia Is Considering Ways to Introduce Sponsored Listings on Vrbo

Short-term rentals could be the next frontier for sponsored listings. Hotels are difficult enough, but vacation rentals may be even more complex to get right.

Expedia Is Considering Ways to Introduce Sponsored Listings on Vrbo

Travel Technology

IHG Hotels Partners with Google to Build AI Trip Planner

IHG Hotels & Resorts sees a future in helping travelers plan their entire trip, not just where to stay.

IHG Hotels Partners with Google to Build AI Trip Planner

Podcasts

Travel Metasearch’s Big Issues

Today's podcast looks at metasearch and changing consumer habits, United’s next Boeing issue, and an Ohtani tourism boost.

Travel Metasearch’s Big Issues

Online Travel

How Travel Metasearch Lost Its Mojo

Advertising in travel metasearch used to be near the top of the list for online travel agencies and hotels. But then along came Google Hotels, YouTube, and TikTok, as well as hotel and online travel agency loyalty programs to deflate the value proposition.

How Travel Metasearch Lost Its Mojo