Articles tagged “facebook”

Hotels photo-and-video baited potential guests with festive lobbies, holiday inspired cocktails and out-of-the-cold destinations.

American Air has become a model for how old companies can embrace new mediums to improve relations with its customers.

The story of travel in 2014 is one of evolutionary leaps and breaks from the past. Understand the year in 25 travel moments.

The most engaging topics revolved around travel tips, listicles, and curated photos from crowdsourced images.

Brands that know their audience best and cater to their dreams will gather momentum.

Although maybe not representative of an entire country's travel habits, Facebook's data contains insights for travel marketers looking to reach new markets or refine their social strategies.

Social media and all the bells and whistles of digital age marketing can do wonders for parks and destinations, but sometimes old-fashioned word-of-mouth works just as well. And like anything, holding events at your park always brings increased awareness of what you have to offer.

Collaboration and advocacy efforts helps employees alleviate inefficiencies in handling inquiries -- as well as stay human on social.

Social media has evolved to become another platform to provide customer service, but it needs to be well understood before brands dive in and start tweeting. Here’s what they need to know.

Social customer service has evolved from trend to hospitality standard pushing brands to improve their communication with guests and define their service level. The people tasked with carrying out that job must be quick, creative and most importantly patient.