Articles tagged “dmos”

The Paradox of Taxing Travelers for Overtourism

Are destinations taxing visitors because they don't want them to show up? Actually, the conversation around tourism taxes shows that it's not really fewer visitors that destinations want — it's more resources and management tools to deal with them properly.

Bridging the Disconnect Between Destination Marketers and Communities They Serve

The talk at the Destinations International annual conference in St. Louis was all about how destination marketing organizations need to transform themselves into destination management organizations. The shift is starting to take place. Progressive destinations that have a head-start on this strategy will take a bigger slice of the pie.

Skift Survey: The Future of Destination Storytelling

What does the future of destination storytelling and content marketing look like for destination marketers, hotels, and other sectors tasked with driving tourism efforts? Share your insights by taking our latest survey.
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These Destinations Did Well Despite U.S. International Tourism Slump

Many U.S. destinations have blamed the president and strong U.S. dollar for the visitor slump during the past year. But might the impact have been softened if U.S. tourism had a cabinet slot to supplement the efforts of Brand USA? Many other countries have had such representation for decades.

Tourism Board Engagement With Airbnb Is Not One-Size Fits All

Tourism boards are stuck between a rock and a hard place on a lot of issues and particularly with Airbnb. Destination marketers understand that many travelers prefer Airbnb while their hotel partners definitely do not. We'll be watching to see how both sides attempt to bridge the gap in 2018.