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Media and PR
Are visual-based social media platforms being leveraged enough by U.S. destination marketing organizations? We think they could do better.
Joyce Manalo, Skift | 10 years ago
Your editor -- recently renamed Ilmari Aalto -- believes this is a fun way to get people talking about a country they don't usually talk about -- and mispronounce many names when they do.
Jason Clampet, Skift | 10 years ago
Tourism
We'd love to see a travel show that combines technology with and an approach to the subject that says 2014 and beyond rather than "is it still the 1990s?"
Samantha Shankman, Skift | 10 years ago
Skift Originals
With Millennials expected to soon surpass Boomers in overall travel spending, hotels, booking sites and destination marketing organizations are retooling their product, branding, business models and communication methods. Here’s what they should prepare for.
These tourism websites still have improvement to make in terms of featuring real-time social activity and reaching visitors on mobile. But their design sense is right on and should be an example to destinations still stuck in the era of online brochures.
As the U.S. and its cities learn to promote themselves to travelers for the first time, Visit Philadelphia's successes are an anomaly and a promising example in a still under-recognized U.S. industry.
Vincent Trivett, Skift | 10 years ago