Articles tagged “digital”

Travelport Goes Private and 14 Other Digital Trends This Week

Travelport Goes Private and 14 Other Digital Trends This Week

Sarah Enelow-Snyder, Skift

The big digital news this week was all about Travelport. One of the big three platforms for airline distribution is being taken private in an all-cash transaction valued at around $4.4 billion.

21 hours ago

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Why Online Travel Agencies Need to Beat the Cookie and Improve Customer Identification

Why Online Travel Agencies Need to Beat the Cookie and Improve Customer Identification

BounceX + Skift

OTAs need to do a better job at identifying their customers and understanding why they’re abandoning their carts before booking. Relying on cookie-based technology to solve for this is no longer enough.

2 days ago

Trivago Faces Multimillion Dollar Fine and 11 Other Digital Trends This Week

Trivago Faces Multimillion Dollar Fine and 11 Other Digital Trends This Week

Sarah Enelow-Snyder, Skift

This week in digital news, Trivago has a court date to address reportedly misleading consumers about its hotel comparisons. Then, Expedia insists that alternative accommodations aren't a huge threat to hotels, and we have more analysis of the massive Marriott data breach.

1 week ago

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How Airbnb Is Building a Vacation Rental Platform for the Future

How Airbnb Is Building a Vacation Rental Platform for the Future

Airbnb + Skift

Once a cottage industry operated by entrepreneurial property owners, today’s billion dollar vacation rental market is undergoing massive growth, driven by digital platforms that are evolving in tandem with its users' needs.

1 week ago

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New eBook: Keeping Tourism Websites Relevant in 2019

New eBook: Keeping Tourism Websites Relevant in 2019

CrowdRiff + Skift

The traveler journey can often be a fragmented one as travelers turn to a variety of sources to plan their trips. By making a few changes, travel and tourism marketers can ensure that their website is one of the most relevant sources out there.

2 weeks ago

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Executive Q&A: Why Travel Brands Need to Look Beyond the Big Trends For Planning in 2019

Executive Q&A: Why Travel Brands Need to Look Beyond the Big Trends For Planning in 2019

Koddi + Skift

Travel brands love a good trend projection, but is chasing trends the best business strategy? According to Koddi president and co-founder Nicholas Ward, the devil is in the data.

2 weeks ago

European Regulators Probe Travel Distribution and 16 Other Digital Trends This Week

European Regulators Probe Travel Distribution and 16 Other Digital Trends This Week

Sarah Enelow-Snyder, Skift

This week in digital news, European Commission antitrust regulators are investigating the business practices of distribution-tech providers Amadeus and Sabre. We also have analysis on Marriott's massive data breach and the impending arrival of 5G.

2 weeks ago

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How Real-Time, Transparent Bidding Can Fix a Broken Travel Search Ecosystem

How Real-Time, Transparent Bidding Can Fix a Broken Travel Search Ecosystem

MediaAlpha + Skift

Travel comparison advertising, which typically operates in an opaque marketplace, is all too often inefficient for travel publishers and advertisers. Bringing real-time, transparent bidding into the fold can help solve for this.

2 weeks ago

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Executive Q&A: Smart Loyalty Programs Need to Balance Transactional and Emotional Benefits

Executive Q&A: Smart Loyalty Programs Need to Balance Transactional and Emotional Benefits

Collinson + Skift

Companies are focusing on bringing diverse strategies and disparate technologies together to create the perfect points system for their loyalty offerings –– but true differentiation is created by really understanding the customers and through personalized programs.

3 weeks ago

Booking’s Steep Promise and 5 Other Digital Trends This Week

Booking’s Steep Promise and 5 Other Digital Trends This Week

Sarah Enelow-Snyder, Skift

This week in digital news, Booking.com is taking a slow, methodical approach to becoming a full-service online travel agency. Over in Indonesia, Grab establishes the first partnership of its kind between a national tourism body and a ridehailing platform.

3 weeks ago

TripAdvisor Launches Redesign and 11 Other Digital Trends This Week

TripAdvisor Launches Redesign and 11 Other Digital Trends This Week

Sarah Enelow-Snyder, Skift

This week in digital news, TripAdvisor's redesign includes a new content and social feed that aims to convert browsers into buyers. We also have the latest on Almundo giving Despegar a run for its money in Latin America, and Sabre buying Farelogix for $360 million.

4 weeks ago

Booking’s Prepaid Hotel Model and 10 Other Digital Trends This Week

Booking’s Prepaid Hotel Model and 10 Other Digital Trends This Week

Sarah Enelow-Snyder, Skift

This week in digital news, we analyzed third quarter earnings from major players. Booking emphasizes the prepaid hotel model and TripAdvisor's experiences and restaurants businesses are looking up.

1 month ago