Articles tagged “CrowdRiff”

There’s a ton of useful imagery and videos out there created by travelers that brands can use in their own marketing strategies. But incorporating user generated content needs to be done correctly to be successful.

The traveler journey can often be a fragmented one as travelers turn to a variety of sources to plan their trips. By making a few changes, travel and tourism marketers can ensure that their website is one of the most relevant sources out there.

A wave of fundings is helping startups like CrowdRiff and Travel Appeal develop tools to help travel marketers be more efficient.

A Facebook advertising campaign can help destination marketers effectively reach potential travelers, if done right. CrowdRiff looks at examples from 50 U.S. states to see what works and what doesn’t.

When it comes to creating a visitor guide that stands out, there are a number of do's and don’ts destination marketers should keep in mind.

Video is one of the most powerful influencers in the visual decision making process, allowing audiences to experience destinations in a unique, personal way.

Creating a destination guidebook doesn’t have to be complicated, or even that expensive. Download this free step-by-step guide to learn more.

They say “imitation is the sincerest form of flattery,” and we’re not saying destination marketers should imitate these campaigns — but it’s certainly worth having a look.

Download this free report, which takes a closer look at destination marketing’s new tech stack and breaks down the modern marketer’s toolkit.