Articles tagged “consumer sentiment”

Tourism

Most U.S. Travelers Can’t Afford Their Dream Vacation: Skift Research

It's a post-pandemic world, but most Americans don't feel their dream getaways have become more attainable. Brands would be wise to understand that sentiment as they compete to sell travel in the marketplace.

Sean O'Neill | 3 weeks ago

Most U.S. Travelers Can’t Afford Their Dream Vacation: Skift Research

Tourism

Covid Related Travel Changes Reversing: New Skift Research

Travel landscape undergoes reversal as solo trips decline, blended travel dips, urban travel rebounds, and work shifts to hybrid models, reflecting changing preferences.

Varsha Arora | 9 months ago

Covid Related Travel Changes Reversing: New Skift Research

Tourism

Travel Spending to Hold Steady in 2023: New Skift Research U.S. Travel Tracker

Despite rising prices, many U.S. travelers are protecting their travel budgets, said the latest survey by Skift Research. We're cautiously optimistic about this trend.

Varsha Arora, Skift Research | 11 months ago

Travel Spending to Hold Steady in 2023: New Skift Research U.S. Travel Tracker

Tourism

A Third of Americans Plans to Cut Back on Travel Spending This Year: New Skift Research U.S. Travel Tracker

An increasing number of Americans have started to feel the pinch of increasing travel prices. Thirty-four percent of Americans, 10 percentage points higher than last October, plan to decrease their spending on travel in the next 12 months.

Varsha Arora, Skift Research | 1 year ago

A Third of Americans Plans to Cut Back on Travel Spending This Year: New Skift Research U.S. Travel Tracker

Tourism

Americans Not Deterred by Higher Travel Prices: New Skift Research U.S. Travel Tracker

High season ... what high season? In September, 57 percent of Americans traveled, 10 percentage points higher than last September. The normal fall slump after the summer months did not occur, highlighting how the vacation season is being stretched as demand — and prices — remain high.

Wouter Geerts | 1 year ago

Americans Not Deterred by Higher Travel Prices: New Skift Research U.S. Travel Tracker

Tourism

Remote Work Drives Long Trips for Americans: New Skift Research Travel Tracker

The U.S. travel industry seems to be in full recovery mode. In July, 53 percent of Americans traveled, a 5-percentage-point jump from the same time last year.

Haixia Wang | 2 years ago

Remote Work Drives Long Trips for Americans: New Skift Research Travel Tracker

News Blog

North American Travelers Rebuke Hotels on Quality Issues, Says JD Power Survey

A lot of hotel guests are dissatisfied with customer service and costs, according to study released on Wednesday by JD Power, a market research firm. A survey of 34,407 hotel guests for stays between May 2021 and May 2022 found a higher level of complaints than the previous comparable period. Many consumers appear to be…

Sean O'Neill | 2 years ago

Tourism

Higher Prices Now Changing Summer Travel Plans for Americans: New Skift Research Travel Tracker

Nearly 47 percent of Americans traveled in May 2022, 6 points higher than March, signaling a strong start as we get closer to the summer season. However, with the mounting anxiety about an economic downturn. the number of consumers who expect to cut down on travel spending rose sharply.

Haixia Wang | 2 years ago

Higher Prices Now Changing Summer Travel Plans for Americans: New Skift Research Travel Tracker

News Blog

Well-to-Do Americans Still Plan to Travel, Says Morgan Stanley Research

Morgan Stanley Research released on Tuesday another of its AlphaWise surveys on consumer sentiment. This time it polled about 2,000 U.S. consumers between April 29 and May 2. Well-to-do households said they were sticking with their travel plans, while there was some weakening in travel planning by other consumers. Households with income above $150,000 told…

Sean O'Neill | 2 years ago

Tourism

Americans Keep on Traveling, Undeterred by Economic Concerns

Despite the spring break, 41 percent of Americans traveled in March 2022, little changed from January. However, it’s 5 percentage points higher than March last year, signaling a somewhat healthier start as we inch towards summer season.

Haixia Wang | 2 years ago

Americans Keep on Traveling, Undeterred by Economic Concerns