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Articles tagged “booking.com”

Online Travel

Booking CMO Adds Apartments to Complex Marketing Mix

Booking.com has a test-and-learn culture, and chief marketing officer Pepijn Rijvers will be doing plenty of that over the next few years as he tries to sort out the complexities of marketing a widely diverse set of accommodation types. Ask anyone, though: It's a great problem to have.

Dennis Schaal, Skift | 6 years ago

Booking CMO Adds Apartments to Complex Marketing Mix

Online Travel

Booking Holdings CEO: We’re on the Road Toward Going Full-Service

Evolve or be crushed. That's CEO Glenn Fogel's philosophy about business in general and Booking Holdings in particular. But the move toward becoming more of a full-service online travel agency comes with the risk of losing focus on accommodations. No one ever said all this online travel agency stuff is easy.

Dennis Schaal, Skift | 6 years ago

Booking Holdings CEO: We’re on the Road Toward Going Full-Service

Online Travel

Hostelworld’s New Payment Options Show That It’s Growing Up

It’s probably a tiny blip on the radar of Priceline and Expedia but Hostelworld is quietly building up a nice niche business. How long can it be before one of the bigger players shows an interest?

Patrick Whyte, Skift | 6 years ago

Hostelworld’s New Payment Options Show That It’s Growing Up

Hotels

Skift Podcast: The Airbnb Threat to Hotels and Booking Sites

Airbnb always gives us plenty to talk about — and this episode of the Skift Podcast features a lively conversation about the many ways the homesharing company is venturing beyond its original focus and disrupting wide swaths of the travel industry.

Hannah Sampson, Skift | 6 years ago

Skift Podcast: The Airbnb Threat to Hotels and Booking Sites

Online Travel

Booking Is on the Road to Becoming a Full-Service Online Travel Agency

Booking.com keeps hinting that it intends to become a full-service travel agency. But these products are often less profitable than hotels. So it risks a bumpy ride. No wonder it is considering revamping its rewards program and building a chatbot to help with merchandising.

Sean O'Neill, Skift | 6 years ago

Booking Is on the Road to Becoming a Full-Service Online Travel Agency

Online Travel

Booking Targets Urban Apartments in Vacation Rental Land Grab

Booking.com now wants to sign up all types of alternative accommodations, even short-term rental apartments that face increased regulation in many cities. CEO Glenn Fogel seems to think that the ultimate winner of the online travel game will be whoever has the most beds in the end.

Sean O'Neill, Skift | 6 years ago

Booking Targets Urban Apartments in Vacation Rental Land Grab

Announcements

Skift Call March 13: The Airbnb Threat

When we asked then-Expedia CEO Dara Khosrowshahi in 2016 whether Airbnb was going to eat his lunch, he responded that he was very well-nourished. But it now appears as though Airbnb has an insatiable appetite. Join us on a Skift Call March 13 to assess the Airbnb threat to hotels and online travel agencies.

Dennis Schaal, Skift | 6 years ago

Skift Call March 13: The Airbnb Threat

Online Travel

Priceline Group Changes Name to Reflect Booking.com’s Power

The name change to Booking Holdings reflects the reality that Booking.com dominates the parent company's business. Although the parent company still calls Connecticut home, the balance of power shifted long ago to Amsterdam.

Dennis Schaal, Skift | 6 years ago

Priceline Group Changes Name to Reflect Booking.com’s Power

Media and PR

Priceline Group Revamps TV Strategy With Whopping Spending Hikes

The Priceline Group's new emphasis on TV is unpleasant news for metasearch enterprises such as Trivago, Google, and TripAdvisor. The TV ads are an online travel agency version of a direct-booking campaign.

Dennis Schaal, Skift | 6 years ago

Priceline Group Revamps TV Strategy With Whopping Spending Hikes

Airlines

Ryanair Signals Its Hotel Ambitions With New TV Ad Campaign

Behind the usual Ryanair bluster there usually lurks a sensible business idea. If the airline offers a better accommodation product to customers, then that should persuade some to stay away from Booking.com.

Patrick Whyte, Skift | 6 years ago

Ryanair Signals Its Hotel Ambitions With New TV Ad Campaign