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Articles tagged “booking.com”

Mergers and Acquisitions

Expedia CEO: Mergers and Acquisitions Are Always on the Table

An Expedia acquisition of Thomas Cook? While problematic on many fronts, including buying all of those offline agents, it isn't out of the question. Consider that Expedia would gain access to a customer base in Europe that it hardly touches. Expedia's Barry Diller has made a ton of acquisitions. He and Okerstrom are hardly done yet.

Expedia CEO: Mergers and Acquisitions Are Always on the Table

Online Travel

TripAdvisor Is Debuting Tours and Activities TV Ads in the Sector’s Breakout Year

Both TripAdvisor and Booking.com are newly emphasizing tours and activities in their TV advertising. You can expect a lot more of this from myriad players in the years to come. There will be variations, though. While these two companies push mainstream, touristy attractions, Airbnb will likely highlight curated experiences, although that could change, as well.

TripAdvisor Is Debuting Tours and Activities TV Ads in the Sector’s Breakout Year

Online Travel

Travel Agents Get a Dose of the Sharing Economy Through Sabre Deal With Booking

This move signals Sabre's eagerness to remain a powerhouse for travel agents in a changing landscape where alternative lodging, driven by the popularity of Airbnb, takes off. Come 2019, Sabre aims to be more of a one-stop shop for agents. Some agents applaud the move; others couldn't care less.

Travel Agents Get a Dose of the Sharing Economy Through Sabre Deal With Booking

Mergers and Acquisitions

Expedia Is Growing Alternative Accommodations Faster But Booking Isn’t Slowing Down

Booking sites are offering more types of travel products and services on their platforms. Of these verticals, alternative accommodations are a highly contested space where Booking and Airbnb lead for now.

Expedia Is Growing Alternative Accommodations Faster But Booking Isn’t Slowing Down

Online Travel

Booking Holdings Sacrifices Growth for Profit

The online travel titan faces a reality check after years of extraordinary growth. Booking Holdings forecast that third-quarter growth in its accommodation room nights booked rate would be between 6 percent and 9 percent, well below the 20 percent range typical in the past.

Booking Holdings Sacrifices Growth for Profit

Online Travel

Is the Metasearch Model in Big Trouble?

Much of the metasearch business is beyond the control of the metasearch companies themselves because their largest advertisers can switch things up five minutes ago. Just ask Trivago, and to a lesser extent, TripAdvisor. The best they can hope to do is to diversify their advertiser base and to keep plugging away.

Is the Metasearch Model in Big Trouble?

Online Travel

Trivago and Booking Slash U.S. TV Ad Spending

Trivago and Booking.com have dramatically reduced their U.S. TV advertising. Trivago is doing so to try to stem losses, and Booking.com, which last year indicated it would lean into TV advertising, may be trying to tighten control of some marketing costs.

Trivago and Booking Slash U.S. TV Ad Spending

Skift Originals

5 Great Summer Reads From Skift

It's summer. Slow down. Take a breath. And catch up with some of Skift's best deep dives and enterprise stories so far in 2018.

5 Great Summer Reads From Skift

Online Travel

Oral History: Ebookers and LastMinute Deals Showed Mergers Can Be a Blood Sport

When mergers go awry, it isn't always merely because the acquired company was a dog. Sometimes the purchaser likewise screws the whole thing up.

Oral History: Ebookers and LastMinute Deals Showed Mergers Can Be a Blood Sport

Online Travel

How Booking Is Trying to Solve Travel’s Pain Points

Travel is full of discovery — sometimes not for the better. The CMO of Booking.com explains how the company is trying to ease some of those unhappy surprises.

How Booking Is Trying to Solve Travel’s Pain Points