Articles tagged “best western”

SkiftX

Best Travel Ads This Week: Hotels and Destinations Make Their Case

Brands that have become well-known for a certain product, whether it's beaches or business, need to work hard to shift consumers' awareness of their offerings. This often takes a multi-channel, multi-year marketing strategy.

Samantha Shankman, Skift | 10 years ago

Hotels

Best Western Tries To Ease Mobile Booking Pain with Google Wallet

There are several models for making travel booking easier on mobile devices, and Google Wallet is certainly gaining ground. The problem may be, though, that it makes Google even more powerful in the process.

Dennis Schaal, Skift | 10 years ago

Ground Transport

Best Western To Use Electric Shuttle Vans For Green Energy and Financial Savings

You have to spend a little to make a little. These electric shuttles will be more expensive for Best Western at the outset, but the cost savings over time will make up for that initial, pricey expense.

Skift | 10 years ago

Hotels

Skift Interview: Best Western CEO Explains the Right Way to Use Big Data

The Best Western brand is present worldwide in the form of converted or independent hotels. Building seamless technology for customers and operations is a tough task, but superior quality will eventually breed positive branding.

Samantha Shankman, Skift | 11 years ago

Airlines

Best Western may be the most daring U.S. hotel group expanding overseas

It is a mixture of timing and strategy that landed Best Western in two of today's most challenging hotel markets, but its agility to convert and brand properties has raised its profile abroad.

Samantha Shankman, Skift | 11 years ago

Airlines

Best travel ads this week: 5 colorful videos seek authenticity

Samantha Shankman, Skift | 11 years ago

Business Travel

Haiti gets Best Western in first U.S. hotel opening in 15 years

Haiti is ranked last among 140 countries in travel and tourism competitiveness for 2013 in a recent World Economic Forum analysis. Kudos to Best Western for doing something to turn that around as the hotel chain goes after business travelers in Haiti.

Associated Press | 11 years ago

Hotels

Myanmar to get its first Best Western hotels this year as it open up to foreign investment

As we said in our Skift Global Trends for 2013 report, the continued rise of Myanmar means hotel and other infrastructure would need a lot more investment, and now the likes of Best Western are being lured in with that promise.

Nichola Saminather, Bloomberg | 11 years ago

Hotels

Economy hotels finally worm their way into the Big Apple

This is win-win for budget and luxury travelers who will hopefully be able to find more rooms at lower prices as the building boom takes the edge of the city’ sky-high occupancy rates.

Skift | 11 years ago

Skift Originals

SkiftAds of the Week: Zurich, Delta Air Lines, Best Western, and RwandAir

Our first holiday-themed ad made this week’s roundup with a festive appearance from Delta workers, but the winner has to be Turkish Airline’s Kobe/Messi showdown ad for hitting more than 22 million views in four days.

Samantha Shankman, Skift | 11 years ago