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Articles tagged “advertising”

Airlines

Airbus turns a Boeing plane into Pinocchio in ad designed to debunk the rival’s claims

It’s rare to see the companies so blatantly go toe-to-toe over their global competition, but neither ad touches on what’s most important to customers – seat room and comfort.

Airbus turns a Boeing plane into Pinocchio in ad designed to debunk the rival’s claims

Media and PR

The Kayak commercial that’s too “offensive” and “sickening” to air in the UK

The ASA's ruling is ridiculous. It's a shame the UK has such stringent limits on speech.

The Kayak commercial that’s too “offensive” and “sickening” to air in the UK

SkiftX

Philippines uses its proximity to popular Asian cities to lure Brits in new tourism campaign

Philippines is a popular destination on its own, but associating its beaches and culture with more well-known locations is a means to increasing awareness amidst a global audience.

Philippines uses its proximity to popular Asian cities to lure Brits in new tourism campaign

Airlines

Ryanair criticized by rights campaigner for “deeply irresponsible” all-female crew calendar

As much as Ryanair's leadership complains of the old, foolish ways of legacy carriers, the way it thinks about flight attendants is a good fifty years out of date.

Airlines

Denver Airport offers flyers free phone calls to anywhere in the world

The airport is right to focus its advertising energy on digital solutions, but the installation of hundreds of phones seems a bit overblown, though very useful for international travelers passing through.

Denver Airport offers flyers free phone calls to anywhere in the world

Media and PR

Travel Channel burns bridges with Anthony Bourdain and gets away in a Cadillac

Travel Channel is smarting from Bourdain's departure to CNN, and it apparently decided that the value of a good relationship with Cadillac was worth more than the cost of burning bridges with its one-time star.

Travel Channel burns bridges with Anthony Bourdain and gets away in a Cadillac

Tourism

The number of UK tourists visiting the states dropped for the past four years

“Just once is enough,” seems to be the thoughts of British tourists who are dipping their toes in USA tourism and then turning around to explore their more exotic neighbors to the east.

The number of UK tourists visiting the states dropped for the past four years

Online Travel

Foursquare takes on Yelp, Zagat and more with iPhone update

There was so much hype about Groupon and Zynga, and perhaps their stars are getting clouded over. But, Foursquare, if it handles its commercial strategy with a little more acumen than it has shown so far, could really turn into a viable business.

Foursquare takes on Yelp, Zagat and more with iPhone update

Online Travel

The Kickstarter project that is trying to turn Times Square into an art exhibit

New York City is one of the most visited cities in the world and few tourists visit without a trip to Times Square so any long-term transformation of the space has the potential to boost tourism to unprecedented heights.

The Kickstarter project that is trying to turn Times Square into an art exhibit

Airlines

Ryanair strips down its cabin crew again for 2013 charity calendar

Ryanair succeeds its sharing suggestive shots of its cabin crew in the name of charity, but other airlines who have shamelessly crossed the line have had their campaigns banned.

Ryanair strips down its cabin crew again for 2013 charity calendar