Articles tagged “adventure travel”

With Virgin Galactic's suborbital flights expected to begin at long last, space tourism could soon take off as a niche for travel advisors. Those already involved caution that it takes patience, training, and commitment.

There’s now a wellness-themed trip out there for almost every traveler’s wants, whether that’s an ultra-exclusive self-care summit or an intense hiking tour in a remote locale. So it comes as no surprise that the already booming wellness industry is now benefiting from people hitting the road.

When it comes to generating headlines, President Donald Trump is an expert. The challenge for destination marketers is how to best harness the tweeter-in-chief’s invective to build brand awareness and drive bookings. That’s a tricky task in today’s fast-moving global news cycle.

Adventure travel is a booming niche that many agencies would be wise to take on. Given the trends for retirees to live longer and healthier lives and for millennials to search for unique experiences, this segment of the travel market is just getting started.

The term "experiential travel" is so overused these days that it's almost become cliche. But 45 years ago, Richard Bangs did experiential travel before experiential travel was cool. When he inaugurated Sobek to specialize in worldwide adventure and cultural travel, the concept was pioneering.

The death of a young American illustrates the continuing risk for niche operators committed to taking travelers to remote and risky parts of the world, including North Korea. They’re called risky for a reason.

After kissing TUI goodbye, Intrepid Group has a new adventure -- to be a company with $1 billion in revenue. With experiential travel being the buzzword, and having incorporated lessons from TUI into the company, it may achieve the goal sooner than five years.

As more people look for authentic, meaningful, (and impressive-on-Facebook) experiences, the adventure travel segment stands to grow.

Food is now the leading hook in travel and many travelers the world over not only perceive food tourism as an adventure but are also calling for more adventure type tours to heavily incorporate food experiences among hiking or white water rafting expeditions.

All tours are not created equal, and Wade's approach actually tries to avoid sameness.