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Why Online Travel Agencies Need to Beat the Cookie and Improve Customer Identification

Why Online Travel Agencies Need to Beat the Cookie and Improve Customer Identification

BounceX + Skift

OTAs need to do a better job at identifying their customers and understanding why they’re abandoning their carts before booking. Relying on cookie-based technology to solve for this is no longer enough.

1 day ago

Sponsored
New Skift Report: Rethinking Luxury Experiences in Meetings

New Skift Report: Rethinking Luxury Experiences in Meetings

The Venetian Resort + Skift

Unique, once-in-a-lifetime experiences are now a must-have at meetings in order to lure top-tier attendees. Download our latest report to learn more about these luxury experiences and the impact they have on meetings.

2 days ago

Sponsored
The Future of Airline Retailing Depends on Industry Collaboration

The Future of Airline Retailing Depends on Industry Collaboration

Travelport + Skift

The speed at which airline distribution stakeholders are able to transform their distribution technologies so that they can directly impact their bottom line will be determined by their ability to effectively collaborate.

2 days ago

Sponsored
New Skift Report: 10 Business Travel Trends for 2019

New Skift Report: 10 Business Travel Trends for 2019

TripActions + Skift

The corporate travel sector is in the midst of a period of rapid change and disruption, driven by emerging technologies and shifting employee habits. This new report offers a macro-level snapshot of the current landscape, helping industry stakeholders identify the most important trends they’ll need to know in the year ahead.

4 days ago

Sponsored
Four Lessons in Loyalty From Other Industries for Travel Marketers

Four Lessons in Loyalty From Other Industries for Travel Marketers

Relay42 + Skift

Travel brands must expand their customer retention strategies to go beyond points and rewards systems. Driving long-term loyalty requires rethinking every aspect of the customer journey.

5 days ago

Sponsored
Building Brand Loyalty in the Era of the Empowered Traveler

Building Brand Loyalty in the Era of the Empowered Traveler

Epsilon and Conversant + Skift

Travel brands have made it so easy for guests to sign up for loyalty programs, it’s no wonder travelers’ points and miles often go unredeemed. In order to create a more meaningful version of brand loyalty, travel marketers need to use data more effectively to deliver more seamless, personalized, and rewarding experiences.

5 days ago

Sponsored
How Airbnb Is Building a Vacation Rental Platform for the Future

How Airbnb Is Building a Vacation Rental Platform for the Future

Airbnb + Skift

Once a cottage industry operated by entrepreneurial property owners, today’s billion dollar vacation rental market is undergoing massive growth, driven by digital platforms that are evolving in tandem with its users' needs.

1 week ago

Sponsored
New eBook: Keeping Tourism Websites Relevant in 2019

New eBook: Keeping Tourism Websites Relevant in 2019

CrowdRiff + Skift

The traveler journey can often be a fragmented one as travelers turn to a variety of sources to plan their trips. By making a few changes, travel and tourism marketers can ensure that their website is one of the most relevant sources out there.

1 week ago

Sponsored
Executive Q&A: Why Travel Brands Need to Look Beyond the Big Trends For Planning in 2019

Executive Q&A: Why Travel Brands Need to Look Beyond the Big Trends For Planning in 2019

Koddi + Skift

Travel brands love a good trend projection, but is chasing trends the best business strategy? According to Koddi president and co-founder Nicholas Ward, the devil is in the data.

1 week ago

Sponsored
CEO Interview: Franck Gervais of AccorHotels Europe, on What European Hospitality Looks Like Today

CEO Interview: Franck Gervais of AccorHotels Europe, on What European Hospitality Looks Like Today

AccorHotels + Skift

Europe’s appetite for cutting-edge design, community-driven approaches, and contemporary food and beverage concepts is constantly evolving. Hotel brands, developers, and other leaders in the industry should take note.

2 weeks ago

Sponsored
Q&A: Lyft’s Omar Ghani on Creating Smarter Travel Policies for a Culture-First Company with TripActions

Q&A: Lyft’s Omar Ghani on Creating Smarter Travel Policies for a Culture-First Company with TripActions

TripActions + Skift

Silicon Valley and the sharing economy have helped drive a rapid reorganization of business culture and employee travel habits. Yet not all travel management solutions have kept pace with the changes. The decisions facing Lyft as it overhauled its own travel policy are a great example of the dynamic playing out in boardrooms across the globe.

2 weeks ago

Sponsored
San Antonio’s Cross-Sector Collaboration Is Key to Attracting Important Meetings and Events

San Antonio’s Cross-Sector Collaboration Is Key to Attracting Important Meetings and Events

Visit San Antonio + Skift

The city of San Antonio realizes that collaboration of its private and public sectors is key to attracting high-tech companies and large-scale events.

2 weeks ago