Digital

Breaking news and insights about online travel booking, online travel agencies, travel startups, venture capital investments, and more essential news about digital travel.

TripAdvisor Drops Outmoded Little Wiser Owl Character From Ads

TripAdvisor Drops Outmoded Little Wiser Owl Character From Ads

Dennis Schaal, Skift

TripAdvisor's new ad campaign is more hip than its usual fare. It also shows where its business is heading with hotel booking eventually having to share the limelight with tours and dining.

4 hours ago

Hostelworld Wants to Offer More Than Just Accommodations

Hostelworld Wants to Offer More Than Just Accommodations

Patrick Whyte, Skift

CEO Gary Morrison has shaken things up since taking over at Hostelworld last year. His new strategy will take time to play out, but as a niche business, it seems sensible to try and do things differently from the big, generalist online travel agencies.

19 hours ago

Travelport, IBM and BCD Travel Use Blockchain to Manage Hotel Commissions

Travelport, IBM and BCD Travel Use Blockchain to Manage Hotel Commissions

Isaac Carey, Skift

Blockchain isn't as hyped up as it used to be during the bitcoin craze, but companies are still finding its function as a secure ledger useful. If this catches on, it could provide some much-needed transparency to the hotel reconciliation process.

20 hours ago

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Executive Q&A: How Airlines are Improving Passenger Experiences With a Customer-First Approach

Executive Q&A: How Airlines are Improving Passenger Experiences With a Customer-First Approach

Salesforce + Skift

Higher customer service expectations in the airline industry mandates a new approach to using innovative technology. This means not only deploying solutions to improve direct-to-customer experiences but also empowering employees to provide exceptional service at every touchpoint.

1 week ago

What Makes Millennial and Gen Z Travelers From India and China So Different From Western Peers

What Makes Millennial and Gen Z Travelers From India and China So Different From Western Peers

Meghan Carty, Skift

With millennials pushing 40 years old and Gen Z entering the workforce, each of these generational cohorts will only grow in importance to the travel industry. The latest Skift Research report shows how they differ from each other as well as from their peers globally.

2 days ago

Skift Global Forum Preview: Booking CEO Glenn Fogel Sees Cryptocurrency Potential

Skift Global Forum Preview: Booking CEO Glenn Fogel Sees Cryptocurrency Potential

Dennis Schaal, Skift

Whether it's payments or overtourism, Booking Holdings CEO Glenn Fogel has a lot to say about — and a lot of influence over — the future of travel. His views, you'll see, aren't always politically correct.

2 days ago

Delta Sues Chatbot Vendor Faulted for Data Breach

Delta Sues Chatbot Vendor Faulted for Data Breach

Sean O'Neill, Skift

Many grandmothers have tighter password security than tech vendor [24]7.ai allegedly did. A hacker had an easy time accessing the vendor's code, and through it, the payment card data of up to 825,000 Delta customers. No wonder the airline is suing.

3 days ago

Avis’ Digital Partnership Strategy and 9 Other Digital Trends This Week

Avis’ Digital Partnership Strategy and 9 Other Digital Trends This Week

Tom Lowry, Skift

This week in digital news, we looked at how Avis is stretching beyond the traditional rental car business to offer new digital services, while TripAdvisor began mulling a loyalty strategy to take on giant Google. And we also looked at Eventbrite's struggles as a public company and what that means for the event tech sector.

4 days ago

Chinese Millennials Turn to Weibo for Trip Planning

Chinese Millennials Turn to Weibo for Trip Planning

Andrew Collins, Jing Travel

WeChat may have eclipsed Chinese social media platform Weibo in recent past, but it can still serve as a key marketing tool for travel brands and destinations that want to attract coveted Chinese outbound tourists.

5 days ago

AirPortr Raises $8.6 Million for Luggage Delivery: Travel Startup Funding This Week

AirPortr Raises $8.6 Million for Luggage Delivery: Travel Startup Funding This Week

Sean O'Neill, Skift

Investors have bet on some innovative business models. AirPortr has hand-delivered about 100,000 bags from homes to airports, lifting a worry off the hands of Londoners as they pass through airport security. PaulCamper is an Airbnb for RVs. Meanwhile, SleepBox converts spare hotel rooms into video game halls and other social zones for college students.

6 days ago

Why Skyscanner Is Closing Its Stand-Alone Local Recommendations App

Why Skyscanner Is Closing Its Stand-Alone Local Recommendations App

Sean O'Neill, Skift

It's no surprise to see Skyscanner absorb the last bits of the user-generated reviews brand formerly known as Gogobot. But the price-comparison search company's bet on soliciting reviews from its own customers remains intriguing. The move highlights its ambition to become a superapp for travel.

1 week ago

Red Roof’s Direct Booking Strategy and 18 Other Digital Trends This Week

Red Roof’s Direct Booking Strategy and 18 Other Digital Trends This Week

Tom Lowry, Skift

This week in digital news, Red Roof launched a new best-rate guarantee program that provides a strong incentive to anyone who finds a cheaper room rate through a third-party site, and we look at what's behind all of Shiji's hotel tech acquisitions.

2 weeks ago