Articles tagged “tripadvisor”

TripAdvisor CEO Was Coy About Pullback in Meta Advertising Business

TripAdvisor CEO Was Coy About Pullback in Meta Advertising Business

Andrew Sheivachman, Skift

TripAdvisor CEO Stephen Kaufer was extremely political today in his response to questions about decreased advertising spend from metasearch partners. How the company will rejuvenate its hotel booking product remains an unanswered question as well.

2 weeks ago

TripAdvisor Hotel Bookings Continue to Slide as Non-Hotel Business Surges

TripAdvisor Hotel Bookings Continue to Slide as Non-Hotel Business Surges

Andrew Sheivachman, Skift

Try as it might, TripAdvisor is still struggling to gain traction with its hotel booking product. Non-hotel growth has been picking up the slack, and one has to wonder whether an even stronger focus outside of hotels is on the horizon soon.

2 weeks ago

TripAdvisor to Notify Users About Discriminatory Hotels After Removing Reviews About Rape

TripAdvisor to Notify Users About Discriminatory Hotels After Removing Reviews About Rape

Associated Press

TripAdvisor let down its users when it deleted reviews about rape allegations, although there has to be a balance between allegations and verified facts. We look forward to seeing TripAdvisor appending online badges next to hotels that are prone to violence and discrimination.

3 weeks ago

Video: TripAdvisor CEO Believes Company’s Performance Is On Track

Video: TripAdvisor CEO Believes Company’s Performance Is On Track

Sean O'Neill, Skift

No other current online travel company CEO is as outspoken as TripAdvisor's Stephen Kaufer about the the global refugee crisis and U.S. visitor policies. We wish more executives would step up and speak out.

3 weeks ago

TripAdvisor Product Guru Adam Medros Is Leaving the Company

TripAdvisor Product Guru Adam Medros Is Leaving the Company

Dennis Schaal, Skift

TripAdvisor's struggles clearly have to do with strategy, execution and competitive pressures, and can't be neatly laid solely at Medros' doorstep. That would be very unfair.

2 months ago

TripAdvisor CEO Responds to Analyst Critiques of Its Hotel Search Strategy

TripAdvisor CEO Responds to Analyst Critiques of Its Hotel Search Strategy

Sean O'Neill, Skift

Analysts continue to critique TripAdvisor's near-term tactics. But CEO Steve Kaufer said Wednesday that no other company is as well-positioned to create value on mobile in the long run as his own.

2 months ago

Expedia IPO and Spin-Off History Sets Up Uber for a Deal-Making Era

Expedia IPO and Spin-Off History Sets Up Uber for a Deal-Making Era

Andrew Sheivachman, Skift

Khosrowshahi's financial acumen will be crucial to Uber's turnaround, especially after just giving Uber an 18- to 26-month window to go public. The first step is to find a way to become profitable.

3 months ago

8 Insights Into Uber CEO Pick Dara Khosrowshahi From Peers and Rivals

8 Insights Into Uber CEO Pick Dara Khosrowshahi From Peers and Rivals

Dennis Schaal, Skift

With a two-decade track record in online travel, Khosrowshahi has had his duck-and-cover as well as been-on-a-mountaintop moments. If Uber's looking for a steady hand, and a guy with experience who isn't afraid to take a U-turn when called for, then they could have done a helluva lot worse.

3 months ago

TripAdvisor May Have Signaled Merger Readiness With Severance Package Changes

TripAdvisor May Have Signaled Merger Readiness With Severance Package Changes

Gillian Tan, Bloomberg

The changes to golden parachute packages for TripAdvisor executives don't mean that some company is ready to swoop in tomorrow and acquire TripAdvisor — although we are not ruling it out, either. Still, the language changes sweeten the pot for management and perhaps incentivize such an outcome, according to the story.

3 months ago

Can TripAdvisor Blame Its Hotel-Bidding Slump on Expedia or Priceline?

Can TripAdvisor Blame Its Hotel-Bidding Slump on Expedia or Priceline?

Dennis Schaal, Skift

TripAdvisor is still a must-have marketing channel for online travel agency and hotel advertisers. But if the Priceline Group and Expedia tilt their spend more toward other marketing vehicles, there aren't a lot of other players with the marketing resources they have to make TripAdvisor whole.

3 months ago

TripAdvisor Aims to Keep Up Its TV Ad Blitz to Lift Its Sagging Hotel Business

TripAdvisor Aims to Keep Up Its TV Ad Blitz to Lift Its Sagging Hotel Business

Sean O'Neill, Skift

TripAdvisor plans to spend more than $35 million on TV ads between July and September to boost its business. Brand advertising can help the company although it is a very competitive environment.

3 months ago

Travel This Week — What to Expect: TripAdvisor and Priceline Strategy Tweaks

Travel This Week — What to Expect: TripAdvisor and Priceline Strategy Tweaks

Dennis Schaal, Skift

With the summer travel season in many parts of the world winding down, so is TripAdvisor's TV spend but let's see if it is starting to be a difference-maker. Meanwhile, new IHG CEO Keith Barr is conducting his first financial results call at the helm. Let's see how he does.

4 months ago