Seth Borko

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Airlines

What 2023 Will Hold for Travel: New Skift Research

The new year will give no rest to a weary travel industry. After years of work to dig out of the hole the pandemic put us in, travel in 2023 may find that the hardest part still lies ahead. The groundwork for growth is in place but achieving success will be no simple task.

What 2023 Will Hold for Travel: New Skift Research

Skift Research

Skift Research Global Travel Outlook 2023

The new year will give no rest to a weary travel industry. After years of work to dig out of the hole the pandemic put us in, travel in 2023 may find that the hardest part still lies ahead. The groundwork for growth is in place but achieving success will be no simple task.

Skift Research Global Travel Outlook 2023

Skift Research

Expedia and Booking in the Post-Pandemic Travel Landscape

Travel is back in full swing and Expedia Group and Booking Holdings are now fully recovered versus the pandemic. But under the hood, big changes are underway as these two booking sites revamp their strategies for the future.

Expedia and Booking in the Post-Pandemic Travel Landscape

Online Travel

Expedia and Booking Rebuild for Post-Pandemic Landscape: New Skift Research

Travel is back in full swing and Expedia Group and Booking Holdings are now fully recovered versus the pandemic. But under the hood, big changes are underway as these two booking sites revamp their strategies for the future.

Expedia and Booking Rebuild for Post-Pandemic Landscape: New Skift Research

Skift Research

Subscriptions and Memberships in Travel 2022

Subscriptions are ubiquitous in nearly every industry other than travel. Why the disconnect? The time is right for building paid travel subscriptions, powered by shifts in traveler priorities and work-life flexibility. Learn how to build travel memberships by analyzing three innovative case studies in this latest research report.

Subscriptions and Memberships in Travel 2022

Hotels

6 Lessons for Building Robust Travel Subscription Models: New Skift Research

Subscriptions are ubiquitous in nearly every industry other than travel. Why the disconnect? The time is right for building paid travel subscriptions, powered by shifts in traveler priorities and work-life flexibility. Learn how to build travel memberships by analyzing three innovative case studies in this latest research report.

6 Lessons for Building Robust Travel Subscription Models: New Skift Research

Online Travel

Can Online Travel’s Titans Ever Break Free of Google?

Airbnb is moving away from Google and performance advertising but few others seem to be following in its footsteps. We believe most online booking sites will remain reliant on Google for top of the funnel marketing post-pandemic. This sets up the search engine to retain its dominant position in travel.

Can Online Travel’s Titans Ever Break Free of Google?

Online Travel

Google’s Growing Impact on Travel in 2022: New Skift Research

The metasearch wars are drawing to a close and Google looks to be winning.

Google’s Growing Impact on Travel in 2022: New Skift Research

Venture Capital

Venture Capital Returns in Force to Travel: New Skift Research

A resurgence of early-stage startups launched in 2021 points to a new wave of innovation and energy coming into the travel sector.

Venture Capital Returns in Force to Travel: New Skift Research

Announcements

Behind the Business of Online Booking Sites: Skift Research

Around the world in 11 online travel agencies. Use our 2022 Online Travel Agency Factbook to compare the performance of booking sites from across five continents.

Behind the Business of Online Booking Sites: Skift Research