Seth Borko

Latest Stories

Hotels

Yes, Hotel Room Rates Are Up. But It Isn’t Price Gouging. 

Travel sticker shock is giving way to anger for many consumers. But the inflation data suggests that most hoteliers have raised prices in-line with their rising costs rather than capturing excess profits.

Yes, Hotel Room Rates Are Up. But It Isn’t Price Gouging. 

Short-Term Rentals

Vacasa’s Lessons for Short-Term Rentals After Years of Hypergrowth: Skift Research

Vacasa, like the short-term rental sector overall, is coming off of a pandemic-fueled growth spree and faces the question of what comes next. Can Vacasa tap into first-party growth while scaling back cash-intensive investments? With investor patience running thin, the clock is ticking.

Vacasa’s Lessons for Short-Term Rentals After Years of Hypergrowth: Skift Research

Skift Research

A Deep Dive Into Vacasa and the Future of Branded Short-Term Rentals

Vacasa, like the short-term rental sector writ large, is coming off of a pandemic-fueled growth spree and faces the question of what comes next. Can Vacasa tap into first-party growth while scaling back cash-intensive investments? With investor patience running thin, the clock is ticking.

A Deep Dive Into Vacasa and the Future of Branded Short-Term Rentals

Online Travel

Generative AI’s Impact on Travel: New Skift Research

Generative AI is poised to transform the travel industry. True, there’s plenty of hype out there. But even after Skift Research separates the chaff from the wheat, we find that a multi-billion dollar opportunity still remains.

Generative AI’s Impact on Travel: New Skift Research

Skift Research

Generative AI’s Impact on Travel

Generative AI is poised to transform the travel industry. True, there’s plenty of hype out there with little substance to back it up. But even after Skift Research separates the chaff from the wheat, we find that a multi-billion dollar opportunity still remains.

Generative AI’s Impact on Travel

Online Travel

How Americans Changed Their Online Travel Habits Since the Pandemic: New Skift Research

Are the channel wars coming back? The pandemic brought a wave of direct bookings but our latest survey data suggests that this trend may not last. Plus, we find surprising shifts in booking site usage and share among American travelers.

How Americans Changed Their Online Travel Habits Since the Pandemic: New Skift Research

Skift Research

Online Travel Booking Trends During the Pandemic

Are the channel wars coming back? The pandemic brought a wave of direct bookings but our latest survey data suggests that this trend may not last. Plus, we find surprising shifts in booking site usage and share among American travelers.

Online Travel Booking Trends During the Pandemic

Airlines

What 2023 Will Hold for Travel: New Skift Research

The new year will give no rest to a weary travel industry. After years of work to dig out of the hole the pandemic put us in, travel in 2023 may find that the hardest part still lies ahead. The groundwork for growth is in place but achieving success will be no simple task.

What 2023 Will Hold for Travel: New Skift Research

Skift Research

Skift Research Global Travel Outlook 2023

The new year will give no rest to a weary travel industry. After years of work to dig out of the hole the pandemic put us in, travel in 2023 may find that the hardest part still lies ahead. The groundwork for growth is in place but achieving success will be no simple task.

Skift Research Global Travel Outlook 2023

Skift Research

Expedia and Booking in the Post-Pandemic Travel Landscape

Travel is back in full swing and Expedia Group and Booking Holdings are now fully recovered versus the pandemic. But under the hood, big changes are underway as these two booking sites revamp their strategies for the future.

Expedia and Booking in the Post-Pandemic Travel Landscape